Top Ads on Vodafone UK Business

Vodafone UK Business Background Introduction:

We’ve come a long way since making the first ever mobile call in the UK in 1985. Today, more than 400 million customers around the world choose us.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Vodafone UK Business has been advertising and marketing on Facebook for many years. And Vodafone UK Business has placed 65 of ads on the Facebook platform in the last month. In the past few years,Vodafone UK Business has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Vodafone UK Business on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Vodafone UK Business. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Vodafone UK Business.

BigSpy

1.Vodafone UK Business Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Vodafone UK Business  Vodafone UK Business  Vodafone UK Business
Page Categories  Telecommunication Company  Telecommunication Company  Telecommunication Company
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Vodafone UK Business Marketing Objectives Analysis: 

Vodafone UK Business has been operating in Telecommunication Company for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Vodafone UK Business best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Vodafone UK Business Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  iPhone SE. Productivity packed.  Free Business Broadband for the first 6 months Stay connected, wherever you're working 
Ad Copy Text  Buy your new iPhone SE on a 36-month Red business plan from just £23.33pm + £9.99 upfront (exc. VA...  Enjoy 6 months free Business Broadband, with unlimited usage and faster download speeds.  Choose a 12 month SIM only plan for unlimited data, calls and texts on our award-winning network. St...
Link Description  On the UK’s best mobile data network  #KeepConnecting  Keeping the UK connected
Website Link  track.adform.net  track.adform.net  track.adform.net
CTA  ORDER_NOW  LEARN_MORE  SHOP_NOW
Text Word Count 103  88  183
Like 44  12  17

Vodafone UK Business Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Vodafone UK Business Top 1 ads got 44 likes. Vodafone UK Business uses a sentence with the finishing touch title: “iPhone SE. Productivity packed.”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Vodafone UK Business shared 103 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is ORDER_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Vodafone UK Business should continue to optimize the ad content.

3.Vodafone UK Business Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-05-28-2020-06-13  2020-06-02-2020-06-07  2020-03-26-2020-06-06
Landing Page Link  https://track.adform.net/C/?bn=36811770&cid=psoc-alb/ent/facebook/prch/12.18&fbclid=IwAR3CQQBh_SleOedv0R7KnpXc2weCwz32Np3BB5r4IEZc88A4fgLPRQdG1C8  https://track.adform.net/C/?bn=37481289   https://track.adform.net/C/?bn=36476107&cid=psoc-alb/ent/facebook/prch/12.18

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Vodafone UK Business are successful.

Vodafone UK Business Creative Analysis: 

Vodafone UK Business placed a Image ad in 2020-05-28-2020-06-13, and got 44 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Vodafone UK Business Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  United Kingdom  N/A
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Vodafone UK Business has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Vodafone UK Business Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-28-2020-06-13  2020-06-02-2020-06-07  2020-03-26-2020-06-06
During  17 days  6 days 73 days 
Like  44  12  17
Share  1  4  1
Comment  2  2  2

Advertising effectiveness is a direct manifestation of advertising. Vodafone UK Business ‘s Top 1 ad received 44 likes, 1 shares, 2 comments in just 17 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Vodafone UK Business, helping Vodafone UK Business to grasp the ad data more clearly.