Top Ads on Viva Aerobus

Viva Aerobus Background Introduction:

¡Hola! Te invitamos a que nos sigas. Aquí encontrarás premios, promociones y sorpresas. Descubrirás por qué somos la mejor aerolínea de México.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Viva Aerobus has been advertising and marketing on Facebook for many years. And Viva Aerobus has placed 32 of ads on the Facebook platform in the last month. In the past few years,Viva Aerobus has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Viva Aerobus on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Viva Aerobus. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Viva Aerobus.

BigSpy

1.Viva Aerobus Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Viva Aerobus  Viva Aerobus  Viva Aerobus
Page Categories  Product/Service  Product/Service  Product/Service
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Viva Aerobus Marketing Objectives Analysis: 

Viva Aerobus has been operating in Product/Service for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Viva Aerobus best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Viva Aerobus Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Vuela Hasta con 60%  Vuela Hasta con 50% Ofertas de Hot Sale 
Ad Copy Text  ✈️Hay un verano para ti ¡Encuéntralo! Aprovecha vuelos con 60% de descuento! Y planea con la s...  ¡Aparta la Fecha de tu Próximo Viaje! ✈️ Aprovecha y vuela ¡hasta con 50% de descuento! Adem...  ¡Decídete a volar 100% protegido!✈️ Asegura tu próximo vuelo con Reembolso Total desde $40 y ...
Link Description  Agrega Reembolso Total  Agrega Reembolso Total  Agrega Reembolso Total
Website Link  www.vivaaerobus.com  www.vivaaerobus.com  www.vivaaerobus.com
CTA  BOOK_TRAVEL  BOOK_TRAVEL  BOOK_TRAVEL
Text Word Count 140  210  248
Like 73  382  319

Viva Aerobus Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Viva Aerobus Top 1 ads got 73 likes. Viva Aerobus uses a sentence with the finishing touch title: “Vuela Hasta con 60%”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Viva Aerobus shared 140 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is BOOK_TRAVEL.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Viva Aerobus should continue to optimize the ad content.

3.Viva Aerobus Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-06-15-2020-06-16  2020-06-07-2020-06-12  2020-05-22-2020-06-12
Landing Page Link  https://www.vivaaerobus.com/mx/promociones/promocion-especial?utm_source=facebook&utm_medium=cpc&utm_campaign=fb-gen&utm_term=junio2020&utm_content=veranoparati  https://www.vivaaerobus.com/mx/promociones/promocion-especial?utm_source=facebook&utm_medium=cpc&utm_campaign=fb-gen&utm_term=junio2020&utm_content=promo50   https://www.vivaaerobus.com/mx/volar-con-viva/reembolso-total

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Viva Aerobus are successful.

Viva Aerobus Creative Analysis: 

Viva Aerobus placed a Image ad in 2020-06-15-2020-06-16, and got 73 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Viva Aerobus Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  Mexico  Mexico
Language  Slovenian  Slovenian  Slovenian

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Viva Aerobus has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Viva Aerobus Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-15-2020-06-16  2020-06-07-2020-06-12  2020-05-22-2020-06-12
During  2 days  6 days 22 days 
Like  73  382  319
Share  6  104  35
Comment  9  79  148

Advertising effectiveness is a direct manifestation of advertising. Viva Aerobus ‘s Top 1 ad received 73 likes, 6 shares, 9 comments in just 2 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Viva Aerobus, helping Viva Aerobus to grasp the ad data more clearly.