Top Ads on Vitamilk

Vitamilk Background Introduction:

นมถั่วเหลืองไวตามิ้ลค์ ... กายพร้อม ใจพร้อม เราทำได้ http://www.greenspot.co.th

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Vitamilk has been advertising and marketing on Facebook for many years. And Vitamilk has placed 47 of ads on the Facebook platform in the last month. In the past few years,Vitamilk has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Vitamilk on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Vitamilk. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Vitamilk.

BigSpy

1.Vitamilk Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Vitamilk  Vitamilk  Vitamilk
Page Categories  Foodservice Distributor  Foodservice Distributor  Foodservice Distributor
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Vitamilk Marketing Objectives Analysis: 

Vitamilk has been operating in Foodservice Distributor for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Vitamilk best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Vitamilk Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  สั่ง Vitamilk Delivery วันนี้ ส่งฟรีถึงบ้าน  Fotografije iz objava korisnika: Vitamilk สั่ง Vitamilk Delivery วันนี้ ส่งฟรีถึงบ้าน 
Ad Copy Text  คุ้มมาก! ซื้อไวตามิ้ลค์ ออริจินัล ยู...  -  -
Link Description  Line@Vitamilk สั่งวันนี้ส่งฟรีถึงบ้าน วันและเวลาทำการ จันทร์ - เสาร์ เวลา 09:00 - 16:00 น.  N/A  N/A
Website Link  www.greenspot.co.th  www.facebook.com  bit.ly
CTA  SHOP_NOW    SHOP_NOW
Text Word Count 1689  923  1504
Like 370  620  2693

Vitamilk Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Vitamilk Top 1 ads got 370 likes. Vitamilk uses a sentence with the finishing touch title: “สั่ง Vitamilk Delivery วันนี้ ส่งฟรีถึงบ้าน”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Vitamilk shared 1689 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Vitamilk should continue to optimize the ad content.

3.Vitamilk Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-06-11-2020-06-18  2020-06-14-2020-06-17  2020-05-31-2020-06-16
Landing Page Link  https://www.greenspot.co.th/LineVitamilk/?utm_source=vtm_adhoc_bkk&utm_medium=Fb_ad&utm_campaign=15jun  https://www.facebook.com/VitamilkThailand/?refid=28&_ft_=adid.23845067298220680:qid.6839568024253085730:mf_story_key.295494341183100777:is_sponsored.1:ei.AI@AQLZeatfV2OZoPUXRUThdVamhHw8aYaw_X6RkC9rvaT-b3BndijXncyFaL56OPAu8x9bKKvNKo2muXVzu51erQ9n:top_level_post_id.10157294387977423:content_owner_id_new.93893262422:page_id.93893262422:src.22:photo_attachments_list.%5B10157294387392423,10157294387452423,10157294387422423,10157294387537423%5D:photo_id.10157294387392423:story_location.5:story_attachment_style.album:view_time.1592460666:filter.h_nor:tds_flgs.3:actrs.93893262422:page_insights.%7B%2293893262422%22:%7B%22page_id%22:93893262422,%22page_id_type%22:%22page%22,%22actor_id%22:93893262422,%22dm%22:%7B%22isShare%22:0,%22originalPostOwnerID%22:0%7D,%22psn%22:%22EntStatusCreationStory%22,%22post_context%22:%7B%22object_fbtype%22:266,%22publish_time%22:1592215907,%22story_name%22:%22EntStatusCreationStory%22,%22story_fbid%22:%5B10157294387977423%5D%7D,%22role%22:1,%22sl%22:5,%22targets%22:%5B%7B%22actor_id%22:93893262422,%22page_id%22:93893262422,%22post_id%22:10157294387977423,%22role%22:1,%22share_id%22:0%7D%5D%7D%7D&__tn__=C-R   https://line.me/R/ti/p/@825hkgre?utm_source=vtm_delivery&utm_medium=fb_promotion&utm_campaign=jun

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Vitamilk are successful.

Vitamilk Creative Analysis: 

Vitamilk placed a Image ad in 2020-06-11-2020-06-18, and got 370 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Vitamilk Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Thailand  Thailand  Thailand
Language  Thai  Croatian  Thai

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Vitamilk has the best conversion in Thailand, and can advertise more in Thailand in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Vitamilk Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-11-2020-06-18  2020-06-14-2020-06-17  2020-05-31-2020-06-16
During  8 days  4 days 17 days 
Like  370  620  2693
Share  63  53  106
Comment  61  0  134

Advertising effectiveness is a direct manifestation of advertising. Vitamilk ‘s Top 1 ad received 370 likes, 63 shares, 61 comments in just 8 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Vitamilk, helping Vitamilk to grasp the ad data more clearly.