Top Ads on VitaCup

VitaCup Background Introduction:

Vitamin Infused Coffee & Tea Pods - We are the alternative to unhealthy, sugary energy drinks. Our coffee & tea are sourced from growers around the world & mixed w/ unique blends of vitamins to give you a sustained boost.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

VitaCup has been advertising and marketing on Facebook for many years. And VitaCup has placed 135 of ads on the Facebook platform in the last month. In the past few years,VitaCup has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for VitaCup on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for VitaCup. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from VitaCup.


1.VitaCup Top 3 Ads Basic Understanding

   top1  top2  top3
Name  VitaCup  VitaCup  VitaCup
Page Categories  Vitamins/Supplements  Vitamins/Supplements  Vitamins/Supplements
Marketing Objectives Other  Other  Other
ECommerce Softwares  shopify  shopify  shopify

VitaCup Marketing Objectives Analysis: 

VitaCup has been operating in Vitamins/Supplements for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. VitaCup best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.VitaCup Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Boost Focus, Energy & Immunity with MCT Coffee  Boost Focus, Energy & Immunity with MCT Coffee 30% OFF Today Only- Focus Coffee! 
Ad Copy Text  This Superfood-enhanced coffee is packed with ingredients to promote mental focus, energy & overall ...  This Superfood-enhanced coffee is packed with ingredients to promote mental focus, energy & overall ...  This new "Genius Coffee" will have you tossing out your old coffee... Infused with B1, B5, B6, B9,...
Link Description  Try it today, 30% off  Try it today, 30% off  Offer expires at midnight!
Website Link
Text Word Count 304  304  276
Like 35  224  16321

VitaCup Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. VitaCup Top 1 ads got 35 likes. VitaCup uses a sentence with the finishing touch title: “Boost Focus, Energy & Immunity with MCT Coffee”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. VitaCup shared 304 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. VitaCup should continue to optimize the ad content.

3.VitaCup Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Video  Video
Ad Time   2020-03-26-2020-06-16  2020-03-26-2020-06-16  2019-06-13-2020-06-11
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by VitaCup are successful.

VitaCup Creative Analysis: 

VitaCup placed a Video ad in 2020-03-26-2020-06-16, and got 35 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.VitaCup Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Israel  N/A  United States
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

VitaCup has the best conversion in Israel, and can advertise more in Israel in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.VitaCup Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-03-26-2020-06-16  2020-03-26-2020-06-16  2019-06-13-2020-06-11
During  83 days  83 days 365 days 
Like  35  224  16321
Share  3  38  8215
Comment  5  26  3560

Advertising effectiveness is a direct manifestation of advertising. VitaCup ‘s Top 1 ad received 35 likes, 3 shares, 5 comments in just 83 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for VitaCup, helping VitaCup to grasp the ad data more clearly.