Top Ads on VisitOost

VisitOost Background Introduction:

Welkom op het officiële account van VisitOost. Wij geven je hier onze leukste tips voor een dagje weg of een vakantie in Oost Nederland!

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

VisitOost has been advertising and marketing on Facebook for many years. And VisitOost has placed 10 of ads on the Facebook platform in the last month. In the past few years,VisitOost has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for VisitOost on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for VisitOost. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from VisitOost.

BigSpy

1.VisitOost Top 3 Ads Basic Understanding

   top1  top2  top3
Name  VisitOost  VisitOost  VisitOost
Page Categories  County  County  County
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

VisitOost Marketing Objectives Analysis: 

VisitOost has been operating in County for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. VisitOost best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.VisitOost Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  VisitOost  Doe mee en win! Top 15: Gezellige terrassen in Overijssel - Visit Oost 
Ad Copy Text  Ook in de herfst kun je nog prachtig fietsen in Overijssel. Bekijk de herfstkleuren in een van de ve...  Win een weekend of midweek in Salland of het Vechtdal en ontdek het witte goud uit het Oosten! Dit i...  Geniet je ook zo van dit heerlijke weer? Even helemaal opladen . We hebben een mooi lijstje met geze...
Link Description  N/A  Maak kans op een goudzoekerstrip in Salland of het Vechtdal en ontdek het witte goud!  Gezellige terrasjes aan het water, midden in het centrum of in de natuur. Dit zijn de 15 gezelligste terrassen van Overijssel.
Website Link  www.visitoost.nl  acties.visitoost.nl  www.visitoost.nl
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 227  266  180
Like 468  9  4

VisitOost Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. VisitOost Top 1 ads got 468 likes. VisitOost uses a sentence with the finishing touch title: “VisitOost”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. VisitOost shared 227 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. VisitOost should continue to optimize the ad content.

3.VisitOost Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Image  Image
Ad Time   2019-11-12-2019-12-13  2019-04-15-2019-04-21  2019-04-19-2019-04-21
Landing Page Link  https://www.visitoost.nl/alle-routes/fietsroutes-in-overijssel/338/Kastelenroute-Dalfsen?fbclid=IwAR0t59xHvrJzpA9mVMUn3KLZeWXZMYZgqPj7VVn5EprAfNnclQfDbyi8lTU  https://acties.visitoost.nl/goudzoekers/   https://www.visitoost.nl/Eten-Drinken/restaurants/terrassen-overijssel/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by VisitOost are successful.

VisitOost Creative Analysis: 

VisitOost placed a Carousel ad in 2019-11-12-2019-12-13, and got 468 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.VisitOost Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  Netherlands  Netherlands
Language  Finnish  Dutch  Dutch

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

VisitOost has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.VisitOost Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-11-12-2019-12-13  2019-04-15-2019-04-21  2019-04-19-2019-04-21
During  32 days  7 days 3 days 
Like  468  9  4
Share  53  3  0
Comment  11  1  3

Advertising effectiveness is a direct manifestation of advertising. VisitOost ‘s Top 1 ad received 468 likes, 53 shares, 11 comments in just 32 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for VisitOost, helping VisitOost to grasp the ad data more clearly.