Top Ads on Virginia Tech Athletics
Virginia Tech Athletics Background Introduction:
Virginia Tech Athletics has been advertising and marketing on Facebook for many years. And Virginia Tech Athletics has placed 8 of ads on the Facebook platform in the last month. In the past few years,Virginia Tech Athletics has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.
BigSpy is the best social media ad spy tool. Searching for Virginia Tech Athletics on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Virginia Tech Athletics. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Virginia Tech Athletics.
1.Virginia Tech Athletics Top 3 Ads Basic Understanding
|Name||Virginia Tech Athletics||Virginia Tech Athletics||Virginia Tech Athletics|
|Page Categories||School Sports Team||School Sports Team||School Sports Team|
Virginia Tech Athletics Marketing Objectives Analysis:
Virginia Tech Athletics has been operating in School Sports Team for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.
Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Virginia Tech Athletics best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.
2.Virginia Tech Athletics Top 3 Ads Content Display
|Ad Headline||Still #Hokies.||Men's Columbia PFG Maroon Virginia Tech Hokies Terminal Tackle Omni-Shade Long Sleeve T-Shirt||Black Friday Sale Extended!|
|Ad Copy Text||That day will come. See you soon, #Hokies.||Shop official Virginia Tech Hokies merchandise & apparel! #Hokies||One last chance! Don’t miss out on our extended Black Friday sale where you can save 30% off sitew...|
|Text Word Count||42||65||104|
Virginia Tech Athletics Top 1 Ad Content Analysis：
Ad title: Text is an extension of the creative. Virginia Tech Athletics Top 1 ads got 788 likes. Virginia Tech Athletics uses a sentence with the finishing touch title: “Still #Hokies.”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.
The text is a supplement to the headline. Virginia Tech Athletics shared 42 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.
Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.
The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Virginia Tech Athletics should continue to optimize the ad content.
3.Virginia Tech Athletics Top 3 Ads Creative Selection
|Landing Page Link||https://hokiesports.com/sports/2018/5/22/football-season-tickets.aspx?id=237&RSRC=paidsocial&RDAT=facebook/instagram&utm_source=facebook/instagram&utm_medium=paidsocial&fbclid=IwAR06nWeqz9GxcBCswW8oyuazY8ikOjR7kq53P_rswkoLDG5wcOOZhLFcJOw||https://shop.hokiesports.com/Virginia_Tech_Hokies_2_x_4_Herringbone_Design_Cornhole_Set/t-13582195+o-61+d-19332254+f-69749728+z-9-1022756182?utm_medium=Social&cid=SALE65&_s=fb-social-SP_VirginiaTechHokies&sku=13122439&utm_campaign=Multi-Site-HANDLE-College-Multi-Team_DynamicHANDLE_CBO&utm_term=S%3DHANDLE%7CD%3DVirginiaTechHokies%7CL%3DCollege%7CT%3DVirginiaTechHokies%7CA%3DBothGenders_1&utm_content=E%3DEVERGREEN-DynamicHANDLE_CBO&utm_source=23843737977320421&utm_position=Facebook_Mobile_Feed&fbclid=IwAR2kwtmxRrggH2hhPISUKq0EsqwYdRIbf8BeyANThOKg-uzL6usBeSKdyCY||https://shop.hokiesports.com/?_s=fb-social-SP_VirginiaTechHokies&cid=30OFF|
The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Virginia Tech Athletics are successful.
Virginia Tech Athletics Creative Analysis:
Virginia Tech Athletics placed a Video ad in 2020-04-28-2020-06-18, and got 788 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.
4.Virginia Tech Athletics Top 3 Ads Audience Analysis:
Virginia Tech Athletics has the best conversion in N/A, and can advertise more in N/A in the future.
5.Virginia Tech Athletics Top 3 Ads Performance Display
|During||29 days||1 days||2 days|
Advertising effectiveness is a direct manifestation of advertising. Virginia Tech Athletics ‘s Top 1 ad received 788 likes, 230 shares, 24 comments in just 29 days.
Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Virginia Tech Athletics, helping Virginia Tech Athletics to grasp the ad data more clearly.