Top Ads on Vinhomes Smart City

Vinhomes Smart City Background Introduction:

Đại đô thị thông minh đẳng cấp quốc tế đầu tiên tại Việt Nam

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Vinhomes Smart City has been advertising and marketing on Facebook for many years. And Vinhomes Smart City has placed 347 of ads on the Facebook platform in the last month. In the past few years,Vinhomes Smart City has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Vinhomes Smart City on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Vinhomes Smart City. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Vinhomes Smart City.

BigSpy

1.Vinhomes Smart City Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Vinhomes Smart City  Vinhomes Smart City  Vinhomes Smart City
Page Categories  Real Estate  Real Estate  Real Estate
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Vinhomes Smart City Marketing Objectives Analysis: 

Vinhomes Smart City has been operating in Real Estate for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Vinhomes Smart City best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Vinhomes Smart City Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Nhận Bảng tính số tiền phải trả hàng tháng căn hộ Vinhomes   Bảng tính số tiền trả góp hàng tháng sau khi trừ KM Nhận Bảng tính số tiền phải trả hàng tháng căn hộ Vinhomes 
Ad Copy Text  BẢNG TÍNH SỐ TIỀN TRẢ HÀNG THÁNG KHI MUA TRẢ GÓP CĂN HỘ VINHOMES SMART CITY Giúp ...  SỞ HỮU CĂN HỘ NGẮM HOÀNG HÔN "TÌNH" NHẤT HÀ NỘI Mua nhà Hà Nội không dễ, đ...  BẢNG TÍNH SỐ TIỀN TRẢ HÀNG THÁNG KHI MUA TRẢ GÓP CĂN HỘ VINHOMES SMART CITY Giúp ...
Link Description  Thanh toán chỉ từ 180 triệu đồng (10% GTHĐ) sở hữu căn hộ 2PN+1  N/A  Thanh toán chỉ từ 180 triệu đồng (10% GTHĐ) sở hữu căn hộ 2PN+1
Website Link  smartcity.vinhomes.vn  smartcity.vinhomes.vn  smartcity.vinhomes.vn
CTA  SIGN_UP  SIGN_UP  SIGN_UP
Text Word Count 1251  1330  1251
Like 18  13  136

Vinhomes Smart City Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Vinhomes Smart City Top 1 ads got 18 likes. Vinhomes Smart City uses a sentence with the finishing touch title: “Nhận Bảng tính số tiền phải trả hàng tháng căn hộ Vinhomes”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Vinhomes Smart City shared 1251 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SIGN_UP.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Vinhomes Smart City should continue to optimize the ad content.

3.Vinhomes Smart City Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-06-15-2020-06-18  2020-06-17-2020-06-18  2020-06-12-2020-06-18
Landing Page Link  https://smartcity.vinhomes.vn/sapphire-parkville/  https://smartcity.vinhomes.vn/sapphire-parkville/   https://smartcity.vinhomes.vn/sapphire-parkville/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Vinhomes Smart City are successful.

Vinhomes Smart City Creative Analysis: 

Vinhomes Smart City placed a Image ad in 2020-06-15-2020-06-18, and got 18 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Vinhomes Smart City Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  N/A
Language  Vietnamese  Vietnamese  Vietnamese

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Vinhomes Smart City has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Vinhomes Smart City Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-15-2020-06-18  2020-06-17-2020-06-18  2020-06-12-2020-06-18
During  2 days  2 days 7 days 
Like  18  13  136
Share  1  0  2
Comment  1  0  4

Advertising effectiveness is a direct manifestation of advertising. Vinhomes Smart City ‘s Top 1 ad received 18 likes, 1 shares, 1 comments in just 2 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Vinhomes Smart City, helping Vinhomes Smart City to grasp the ad data more clearly.