Top Ads on Versum.pl

Versum.pl Background Introduction:

Profesjonalne i proste w obsłudze oprogramowanie, która ułatwia zarządzanie salonami, gabinetami i spa. Więcej na www.versum.pl

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Versum.pl has been advertising and marketing on Facebook for many years. And Versum.pl has placed 89 of ads on the Facebook platform in the last month. In the past few years,Versum.pl has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Versum.pl on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Versum.pl. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Versum.pl.

BigSpy

1.Versum.pl Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Versum.pl  Versum.pl  Versum.pl
Page Categories  Software  Computer Company  Software
Marketing Objectives Other  Other  Other
ECommerce Softwares  wordpress  wordpress  wordpress

Versum.pl Marketing Objectives Analysis: 

Versum.pl has been operating in Software for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Versum.pl best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Versum.pl Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Plakaty z zasadami higieny i bezpieczeństwa w salonie  Sprawdź naszą ofertę Darmowy planner postów dla branży beauty! 
Ad Copy Text  Wprowadzasz procedury bezpieczeństwa w salonie hair & beauty? Z tymi plakatami przekonasz klientó...  Jeśli: masz doświadczeniem na rynkach DACH świetnie posługujesz się językiem niemieckim✒ ...  Zaproś lato do komunikacji Twojego salonu w social mediach! ☀ Mamy dla Ciebie darmowy planner po...
Link Description  Pobierz plakaty informacyjne i pokaż klientom, jakie procedury i środki ochronne stosujesz w swoim salonie, aby zapewnić wysokie standardy bezpieczeństwa.  Możliwość pracy zdalnej  Letni powiew świeżości w social mediach
Website Link  www.versum.pl  bit.ly  www.versum.pl
CTA  DOWNLOAD  LEARN_MORE  DOWNLOAD
Text Word Count 158  186  252
Like 68  1  2

Versum.pl Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Versum.pl Top 1 ads got 68 likes. Versum.pl uses a sentence with the finishing touch title: “Plakaty z zasadami higieny i bezpieczeństwa w salonie”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Versum.pl shared 158 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is DOWNLOAD.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Versum.pl should continue to optimize the ad content.

3.Versum.pl Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Video  Image
Ad Time   2020-05-14-2020-06-20  2020-06-09-2020-06-15  2020-06-09-2020-06-11
Landing Page Link  https://www.versum.pl/bezpieczny-salon-plakaty-informacyjne/?utm_campaign=plakaty-bezpieczny-salon&utm_medium=ad&utm_source=fb&utm_content=remark&fbclid=IwAR1Yj7VTdnNNZUrWiBerqOB8OhHDsDSNv1MUbEOYekJgL8kypLvuXQQDpQk  https://kariera.versum.pl/specjalista-ds-marketingu-internetowego-z-jezykiem-niemieckim/?utm_campaign=Versum_Kariera&utm_medium=ad&utm_source=fb&utm_content=marketing_z_niemieckim   https://www.versum.pl/planner-postow-lato/?utm_campaign=planner-lato-2020&utm_medium=ad&utm_source=fb&utm_content=2prc-lklk-pob-planner-zimowy&fbclid=IwAR3Q3MqrEwzOVTmaaK0Y4Owqrtok9omwltbTX3q1k4dItlyeZqiAZMJ1C8A

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Versum.pl are successful.

Versum.pl Creative Analysis: 

Versum.pl placed a Image ad in 2020-05-14-2020-06-20, and got 68 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Versum.pl Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Poland  N/A  N/A
Language  Polish  Polish  Polish

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Versum.pl has the best conversion in Poland, and can advertise more in Poland in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Versum.pl Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-14-2020-06-20  2020-06-09-2020-06-15  2020-06-09-2020-06-11
During  38 days  7 days 3 days 
Like  68  1  2
Share  6  0  0
Comment  1  0  0

Advertising effectiveness is a direct manifestation of advertising. Versum.pl ‘s Top 1 ad received 68 likes, 6 shares, 1 comments in just 38 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Versum.pl, helping Versum.pl to grasp the ad data more clearly.