Top Ads on Vavato

Vavato Background Introduction:

Vavato is your go-to online auction platform for industrial goods, overstock and bankruptcy estate.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Vavato has been advertising and marketing on Facebook for many years. And Vavato has placed 83 of ads on the Facebook platform in the last month. In the past few years,Vavato has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Vavato on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Vavato. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Vavato.

BigSpy

1.Vavato Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Vavato  Vavato  Vavato
Page Categories  Auction House  Auction House  Auction House
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Vavato Marketing Objectives Analysis: 

Vavato has been operating in Auction House for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Vavato best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Vavato Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Vavato  Vavato Vavato 
Ad Copy Text  Découvrez plusieurs PORTES EN FER FORGE dans nos enchères en ligne ! Vous pouvez déjà enchérir ...  Ontdek de BINNEN- & BUITENTEGELS in onze online veiling! Nu met GRATIS LEVERING in de Benelux & Duit...  COMPLETE INVENTORY of an OPEL GARAGE available in our online auction! Everything needs to be sold du...
Link Description  N/A  N/A  N/A
Website Link  vavato.com  vavato.com  vavato.com
CTA  SHOP_NOW  SHOP_NOW  SHOP_NOW
Text Word Count 271  291  346
Like 38  13  397

Vavato Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Vavato Top 1 ads got 38 likes. Vavato uses a sentence with the finishing touch title: “Vavato”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Vavato shared 271 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Vavato should continue to optimize the ad content.

3.Vavato Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Carousel  Carousel
Ad Time   2020-06-07-2020-06-09  2020-05-26-2020-06-01  2020-05-18-2020-06-01
Landing Page Link  https://vavato.com/fr/homepage/40-forged-iron-doors-14-06-2020/handgemaakte-smeedijzeren-deur-1f9f13fb-d7d8-47d1-ad0f-858bf0537d26?utm_campaign=auction&utm_source=facebook&utm_medium=cpc&fbclid=IwAR2tLQq3jwmGxFYzSpzYHHPxrq9iWV9iGkiyVyDNslXiFkI3sm3TzZJ2c64  https://vavato.com/nl/homepage/exclusive-italian-ceramic-tiles-in-outdoor-8-06-2020/tile-vintage-taupe-80x80cm-rectified-89-6m2?utm_campaign=auction&utm_source=facebook&utm_medium=cpc&fbclid=IwAR1vvLwwZ9eyiWFEqfYeFr0WNpygA_uxxx0SBZCjwtaZhbm0Npib_SRy2Xw   https://vavato.com/en/homepage/opel-garage-due-to-stop-of-activities-02-06-20?utm_campaign=auction&utm_source=facebook&utm_medium=cpc

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Vavato are successful.

Vavato Creative Analysis: 

Vavato placed a Carousel ad in 2020-06-07-2020-06-09, and got 38 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Vavato Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  Romania
Language  Estonian  Estonian  Estonian

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Vavato has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Vavato Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-07-2020-06-09  2020-05-26-2020-06-01  2020-05-18-2020-06-01
During  3 days  7 days 15 days 
Like  38  13  397
Share  7  3  30
Comment  7  0  4

Advertising effectiveness is a direct manifestation of advertising. Vavato ‘s Top 1 ad received 38 likes, 7 shares, 7 comments in just 3 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Vavato, helping Vavato to grasp the ad data more clearly.