Top Ads on Vapiano France

Vapiano France Background Introduction:

Votre restaurant Vapiano : Pizza, pasta et salades fraiches, tous les jours !

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Vapiano France has been advertising and marketing on Facebook for many years. And Vapiano France has placed 39 of ads on the Facebook platform in the last month. In the past few years,Vapiano France has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Vapiano France on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Vapiano France. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Vapiano France.

BigSpy

1.Vapiano France Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Vapiano France  Vapiano France  Vapiano France
Page Categories  Italian Restaurant  Italian Restaurant  Italian Restaurant
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Vapiano France Marketing Objectives Analysis: 

Vapiano France has been operating in Italian Restaurant for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Vapiano France best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Vapiano France Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  صور من منشور ‏‎Vapiano France‎‏  Vapiano France Vapiano France 
Ad Copy Text  #madewithlove #ensemble Merci Savours & Co ! Cette semaine, c’est la réouverture de nos restaur...  Le début d’année sera placé sous le signe de la douceur et de la gourmandise chez Vapiano Bercy...  Le début d’année sera placé sous le signe de la douceur et de la gourmandise chez Vapiano Bercy...
Link Description  N/A  N/A  N/A
Website Link  www.facebook.com  paris-bercy.vapiano.fr  paris-bercy.vapiano.fr
CTA    LEARN_MORE  LEARN_MORE
Text Word Count 375  258  258
Like 40  33  15

Vapiano France Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Vapiano France Top 1 ads got 40 likes. Vapiano France uses a sentence with the finishing touch title: “صور من منشور ‏‎Vapiano France‎‏”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Vapiano France shared 375 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Vapiano France should continue to optimize the ad content.

3.Vapiano France Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Carousel  Carousel
Ad Time   2020-06-17-2020-06-18  2020-03-13-2020-03-13  2020-01-13-2020-03-13
Landing Page Link  https://www.facebook.com/104348476377418/posts/2155759761236269/  https://paris-bercy.vapiano.fr/   https://paris-bercy.vapiano.fr/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Vapiano France are successful.

Vapiano France Creative Analysis: 

Vapiano France placed a Image ad in 2020-06-17-2020-06-18, and got 40 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Vapiano France Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  N/A
Language  Italian  Italian  Italian

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Vapiano France has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Vapiano France Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-17-2020-06-18  2020-03-13-2020-03-13  2020-01-13-2020-03-13
During  2 days  1 days 61 days 
Like  40  33  15
Share  5  6  4
Comment  4  2  0

Advertising effectiveness is a direct manifestation of advertising. Vapiano France ‘s Top 1 ad received 40 likes, 5 shares, 4 comments in just 2 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Vapiano France, helping Vapiano France to grasp the ad data more clearly.