Top Ads on Vagaro

Vagaro Background Introduction:

Online booking and business management software for Salons, Spas and Fitness studios. Search for a professional near you with www.vagaro.com

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Vagaro has been advertising and marketing on Facebook for many years. And Vagaro has placed 107 of ads on the Facebook platform in the last month. In the past few years,Vagaro has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Vagaro on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Vagaro. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Vagaro.

BigSpy

1.Vagaro Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Vagaro  Vagaro  Vagaro
Page Categories  Software Company  Barber Shop  Software Company
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Vagaro Marketing Objectives Analysis: 

Vagaro has been operating in Software Company for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Vagaro best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Vagaro Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Vagaro Salon Software & App  Not Your Father's Barbershop Vagaro Salon Software & App 
Ad Copy Text  Reopening? Use your skills, your passion and our affordable tools to come out fighting. You got this...  This barbershop is for you. Come in, drink my beer and listen to our stories. I promise you've never...  You're fighter. Use your passion, your skills and our affordable tools to rebuild your salon.
Link Description  Reopen With Confidence.  Zac has a new vagaro page starting 7/31/18! Please book with him at Not Your Father's Barbershop - Zac or use the web link www.  Reopen With Confidence.
Website Link  sales.vagaro.com  m.vagaro.com  sales.vagaro.com
CTA  SIGN_UP  BOOK_TRAVEL  SIGN_UP
Text Word Count 101  152  93
Like 63  33  28

Vagaro Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Vagaro Top 1 ads got 63 likes. Vagaro uses a sentence with the finishing touch title: “Vagaro Salon Software & App”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Vagaro shared 101 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SIGN_UP.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Vagaro should continue to optimize the ad content.

3.Vagaro Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Image  Video
Ad Time   2020-06-01-2020-06-16  2020-06-04-2020-06-12  2020-06-01-2020-06-10
Landing Page Link  https://sales.vagaro.com/1/salon?utm_source=facebook&utm_medium=cpc&utm_campaign=%7B%7Bcampaign.name%7D%7D&utm_content=%7B%7Bad.name%7D%7D&srcuri=vagarofbads  https://www.vagaro.com/notyourfathersbarbershop?fbclid=IwAR1NnWdnleenn6DmZr6ZnD4NzCldrUCSG-DtuwiLKJ4SDMtvyqEshS_BFZI   https://sales.vagaro.com/1/salon?utm_source=facebook&utm_medium=cpc&utm_campaign=Web+I+Prospecting+I+Conversions&utm_content=Prospecting+I+Titles+%26+Interests+I+Salon+I+REO+RR+Video+2&srcuri=vagarofbads

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Vagaro are successful.

Vagaro Creative Analysis: 

Vagaro placed a Video ad in 2020-06-01-2020-06-16, and got 63 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Vagaro Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Saudi Arabia  United States  Colombia
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Vagaro has the best conversion in Saudi Arabia, and can advertise more in Saudi Arabia in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Vagaro Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-01-2020-06-16  2020-06-04-2020-06-12  2020-06-01-2020-06-10
During  16 days  9 days 10 days 
Like  63  33  28
Share  4  9  0
Comment  1  6  1

Advertising effectiveness is a direct manifestation of advertising. Vagaro ‘s Top 1 ad received 63 likes, 4 shares, 1 comments in just 16 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Vagaro, helping Vagaro to grasp the ad data more clearly.