Top Ads on VNPT - VinaPhone

VNPT - VinaPhone Background Introduction:

VinaPhone - Không ngừng vươn xa!

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

VNPT - VinaPhone has been advertising and marketing on Facebook for many years. And VNPT - VinaPhone has placed 25 of ads on the Facebook platform in the last month. In the past few years,VNPT - VinaPhone has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for VNPT - VinaPhone on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for VNPT - VinaPhone. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from VNPT - VinaPhone.

BigSpy

1.VNPT - VinaPhone Top 3 Ads Basic Understanding

   top1  top2  top3
Name  VNPT - VinaPhone  VNPT - VinaPhone  VNPT - VinaPhone
Page Categories  Telecommunication Company  Telecommunication Company  Telecommunication Company
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

VNPT - VinaPhone Marketing Objectives Analysis: 

VNPT - VinaPhone has been operating in Telecommunication Company for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. VNPT - VinaPhone best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.VNPT - VinaPhone Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  VNPT - VinaPhone  VNPT - VinaPhone Giảm ngay 20% hóa đơn VNPT khi thanh toán qua VNPT Pay 
Ad Copy Text  TRẢ SAU QUA VNPT PAY - TIẾT KIỆM NGAY 20% "Giải nhiệt" chi tiêu trong mùa hè nắng n...   NGÀY KHÔNG TIỀN MẶT - KHUYẾN MẠI KHỔNG LỒ Duy nhất trong ngày 16/6/2020, ví VNPT ...  -
Link Description  TRẢ SAU QUA VNPT PAY - TIẾT KIỆM NGAY 20% "Giải nhiệt" chi tiêu trong mùa hè nắng nóng, VNPT Pay tiếp tục ưu đãi 20% cho khách hàng lần đầu thanh toán trả sau qua ứng dụng: Từ 01/06 - 30/06/2020, khi trả cước VinaPhone trả sau, Internet, Truyền hình VNPT qua VNPT Pay, khách hàng được tặng ngay: 01 thẻ quà tặng 20% hóa đơn (tối đa 100.000đ) cho tháng đầu tiên. 03 thẻ quà tặng 10% hóa đơn (tối đa 50.000đ) áp dụng cho 3 tháng tiếp theo. Lưu ý: Chương trình áp dụng cho khách hàng đăng ký mới ví VNPT, thực hiện liên kết với một trong các ngân hàng trên ứng dụng (trừ SCB). Mỗi tháng khách hàng chỉ được sử dụng 01 thẻ quà tặng/giao dịch. #vidientu #VNPTPay #VinaPhone ------------------------- ⬇️ Tải app VNPT Pay: http://bit.ly/VNPTPay_hd20 ☎️ Điện thoại: 18001091 (nhánh 6)   NGÀY KHÔNG TIỀN MẶT - KHUYẾN MẠI KHỔNG LỒ Duy nhất trong ngày 16/6/2020, ví VNPT Pay siêu khuyến mại Ngày không tiền mặt, tặng ngay 5️⃣0️⃣% giá trị nạp di động trả trước VinaPhone. Cụ thể như sau: 4% chiết khấu trực tiếp; Tặng 46% (tối đa 50.000đ) dưới hình thức Thẻ quà tặng trên ứng dụng VNPT Pay, áp dụng cho giao dịch nạp tiền đầu tiên. Lưu ý: Chương trình dành tặng khách hàng của VNPT Pay đã liên kết ngân hàng (ngoại trừ SCB) và thanh toán bằng nguồn ví VNPT Pay. Thẻ quà tặng được dùng cho lần nạp thẻ tiếp theo trên ví VNPT Pay và có giá trị sử dụng 45 ngày. Thẻ quà tặng chỉ được sử dụng 01 lần duy nhất. Chi tiết xem tại: https://vnptpay.vn/bill/help/promotion_topup50_16062020 #vidientu #VNPTPay #VinaPhone ------------------------- ⬇️ T.ả.i VNPT Pay ☎️ Điện thoại: 18001091 (nhánh 6)  “Thanh toán rảnh tay- Giảm ngay tới 20% hóa đơn VNPT” là chương trình ưu đãi đầu tiên dành cho khách hàng sử dụng các dịch vụ trả sau VNPT khi thanh toán bằng ví điện tử VNPT Pay. Giờ đây chỉ cần ngồi nhà, chẳng cần đi xa vẫn nhận ....
Website Link  www.facebook.com  www.facebook.com  vnptpay.vn
CTA      LEARN_MORE
Text Word Count 954  1009  949
Like 9558  10303  60

VNPT - VinaPhone Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. VNPT - VinaPhone Top 1 ads got 9558 likes. VNPT - VinaPhone uses a sentence with the finishing touch title: “VNPT - VinaPhone”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. VNPT - VinaPhone shared 954 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. VNPT - VinaPhone should continue to optimize the ad content.

3.VNPT - VinaPhone Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-05-31-2020-06-17  2020-06-12-2020-06-17  2020-06-14-2020-06-16
Landing Page Link  https://www.facebook.com/vinaphonefan/photos/a.342866629128216/3020976734650512/?type=3  https://www.facebook.com/vinaphonefan/?refid=28&_ft_=adid.23845104928990752:qid.6839326651576667956:mf_story_key.-7056462233379650186:is_sponsored.1:ei.AI@AQL1VAh-ak2GpkoZSt9K9Bg9Efe5lJIamA5ir4m_SOZxoWWZOBtOtYyxxIWFAWdWqC3P5viIETZydNoCKzeVLASW:top_level_post_id.3050520785029440:content_owner_id_new.109753675772847:page_id.109753675772847:src.22:photo_id.3050499018364950:story_location.5:story_attachment_style.photo:view_time.1592404330:filter.h_nor:tds_flgs.3:actrs.109753675772847:page_insights.%7B%22109753675772847%22:%7B%22page_id%22:109753675772847,%22page_id_type%22:%22page%22,%22actor_id%22:109753675772847,%22dm%22:%7B%22isShare%22:0,%22originalPostOwnerID%22:0%7D,%22psn%22:%22EntStatusCreationStory%22,%22post_context%22:%7B%22object_fbtype%22:266,%22publish_time%22:1592208498,%22story_name%22:%22EntStatusCreationStory%22,%22story_fbid%22:%5B3050520785029440%5D%7D,%22role%22:1,%22sl%22:5,%22targets%22:%5B%7B%22actor_id%22:109753675772847,%22page_id%22:109753675772847,%22post_id%22:3050520785029440,%22role%22:1,%22share_id%22:0%7D%5D%7D%7D&__tn__=Cl-R   https://vnptpay.vn/bill/help/promotion_trasau_08042020?fbclid=IwAR2v36SDZj6zVK9SduLNk6zwesgVAwtvpF6GbIDXhdCPv26eUirVwhEeH7Q

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by VNPT - VinaPhone are successful.

VNPT - VinaPhone Creative Analysis: 

VNPT - VinaPhone placed a Image ad in 2020-05-31-2020-06-17, and got 9558 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.VNPT - VinaPhone Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  N/A
Language  Vietnamese  Vietnamese  Vietnamese

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

VNPT - VinaPhone has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.VNPT - VinaPhone Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-31-2020-06-17  2020-06-12-2020-06-17  2020-06-14-2020-06-16
During  18 days  6 days 3 days 
Like  9558  10303  60
Share  47  69  9
Comment  63  97  6

Advertising effectiveness is a direct manifestation of advertising. VNPT - VinaPhone ‘s Top 1 ad received 9558 likes, 47 shares, 63 comments in just 18 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for VNPT - VinaPhone, helping VNPT - VinaPhone to grasp the ad data more clearly.