Top Ads on VIVO Constanta

VIVO Constanta Background Introduction:

VIVO! Constanța este un reper al experienței de shopping și distracție din Dobrogea, cu brand-uri precum Peek&Cloppenburg, Humanic, Massimo Dutti, SMYK, iStyle, LC Waikiki, Deichmann sau ZARA.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

VIVO Constanta has been advertising and marketing on Facebook for many years. And VIVO Constanta has placed 99 of ads on the Facebook platform in the last month. In the past few years,VIVO Constanta has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for VIVO Constanta on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for VIVO Constanta. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from VIVO Constanta.

BigSpy

1.VIVO Constanta Top 3 Ads Basic Understanding

   top1  top2  top3
Name  VIVO Constanta  VIVO Constanta  VIVO Constanta
Page Categories  Shopping Mall  Shopping Mall  Shopping Mall
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

VIVO Constanta Marketing Objectives Analysis: 

VIVO Constanta has been operating in Shopping Mall for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. VIVO Constanta best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.VIVO Constanta Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Oferte Speciale - Cumpărături în Siguranță  VIVO Constanta VIVO Constanta 
Ad Copy Text  Te așteptăm în VIVO! să profiți de ofertele iSTYLE. :) #VIVOConstanta #iSTYLE  Toate magazinele de care ai nevoie sunt la VIVO! Constanta  -
Link Description  Ne bucurăm să ne reîntâlnim la shopping! Ne-am pregătit cu toate măsurile de igienă necesare pentru cumpărături în siguranță și o atmosferă plăcută. Mai mult, am pregătit pentru voi o serie de oferte speciale, pe care vă invităm să le descoperiți: https://bit.ly/OferteSpecialeVIVOCT #VIVOConstanța #CumpărăturiÎnSiguranță #SaferShoppingSaferLife  N/A  A sosit momentul să ne bucurăm de revedere și de revenire. De astăzi VIVO! își redeschide porțile pentru întreaga comunitate. Am stat la distanță, dar totuși împreună, am învățat din mers atâtea lucruri, am devenit mai puternici și iată-ne cu bine, întâlnindu-ne din nou, într-o nouă normalitate. Bine ne-am regăsit! #VIVOConstanța #CumpărăturiÎnSiguranță #SaferShoppingSaferLife
Website Link  www.facebook.com  vivo-shopping.com  www.facebook.com
CTA    LEARN_MORE  
Text Word Count 83  58  410
Like 147  36  229

VIVO Constanta Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. VIVO Constanta Top 1 ads got 147 likes. VIVO Constanta uses a sentence with the finishing touch title: “Oferte Speciale - Cumpărături în Siguranță”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. VIVO Constanta shared 83 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. VIVO Constanta should continue to optimize the ad content.

3.VIVO Constanta Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Video  Image
Ad Time   2020-06-17-2020-06-19  2020-05-28-2020-06-17  2020-06-14-2020-06-16
Landing Page Link  https://www.facebook.com/VivoConstanta/photos/a.4004081802995933/4015787968491983/?type=3  https://vivo-shopping.com/ro/constanta   https://www.facebook.com/VivoConstanta/photos/a.204098606327624/4003189376418509/?type=3

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by VIVO Constanta are successful.

VIVO Constanta Creative Analysis: 

VIVO Constanta placed a Image ad in 2020-06-17-2020-06-19, and got 147 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.VIVO Constanta Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Romania  Romania  Romania
Language  Romanian  Portuguese  Romanian

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

VIVO Constanta has the best conversion in Romania, and can advertise more in Romania in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.VIVO Constanta Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-17-2020-06-19  2020-05-28-2020-06-17  2020-06-14-2020-06-16
During  3 days  21 days 3 days 
Like  147  36  229
Share  8  1  7
Comment  0  2  6

Advertising effectiveness is a direct manifestation of advertising. VIVO Constanta ‘s Top 1 ad received 147 likes, 8 shares, 0 comments in just 3 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for VIVO Constanta, helping VIVO Constanta to grasp the ad data more clearly.