Top Ads on Universidade Anhembi Morumbi

Universidade Anhembi Morumbi Background Introduction:

Página oficial da Universidade de fronteiras e mentes abertas. http://www.anhembi.br

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Universidade Anhembi Morumbi has been advertising and marketing on Facebook for many years. And Universidade Anhembi Morumbi has placed 55 of ads on the Facebook platform in the last month. In the past few years,Universidade Anhembi Morumbi has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Universidade Anhembi Morumbi on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Universidade Anhembi Morumbi. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Universidade Anhembi Morumbi.

BigSpy

1.Universidade Anhembi Morumbi Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Universidade Anhembi Morumbi  Universidade Anhembi Morumbi  Universidade Anhembi Morumbi
Page Categories  College & University  College & University  College & University
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Universidade Anhembi Morumbi Marketing Objectives Analysis: 

Universidade Anhembi Morumbi has been operating in College & University for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Universidade Anhembi Morumbi best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Universidade Anhembi Morumbi Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Bolsas de até 100%  Universidade Anhembi Morumbi Universidade Anhembi Morumbi 
Ad Copy Text  Faça o Vestibular Digital ou use a sua nota do ENEM e garanta até 100%* de bolsa na Anhembi Morumb...  Entre na Anhembi Morumbi com a sua melhor nota do ENEM dos últimos 10 anos e garanta até 100% bols...  no setting
Link Description  Qual a sua escolha?  N/A  N/A
Website Link  inscricao.anhembi.br  inscricao.anhembi.br  inscricao.anhembi.br
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 223  160  0
Like 104  40  346

Universidade Anhembi Morumbi Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Universidade Anhembi Morumbi Top 1 ads got 104 likes. Universidade Anhembi Morumbi uses a sentence with the finishing touch title: “Bolsas de até 100%”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Universidade Anhembi Morumbi shared 223 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Universidade Anhembi Morumbi should continue to optimize the ad content.

3.Universidade Anhembi Morumbi Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Carousel  Video
Ad Time   2020-05-25-2020-06-11  2020-06-03-2020-06-09  2020-05-25-2020-06-08
Landing Page Link  https://inscricao.anhembi.br/?utm_source=%7B%7Bplacement%7D%7D&utm_medium=%7B%7Bad.id%7D%7D&utm_campaign=lvl_uam_2020-02_graduacao_performance_matriculas-graduacao_conversion_facebook-geral&utm_content=lvl_uam_2020-02_graduacao_performance_matriculas-graduacao_conversion_facebook-geral_fb-dark-post_generica-inscrevase-graduacao_sp-estado_18-65m_qual-sua-escolha-bolsa_na_fb-automatico_fb-automatico  https://inscricao.anhembi.br/?utm_source=Facebook_Mobile_Feed&utm_medium=6202424797286&utm_campaign=lvl_uam_2020-02_graduacao_performance_matriculas-graduacao_conversion_facebook-geral&utm_content=lvl_uam_2020-02_graduacao_performance_matriculas-graduacao_conversion_facebook-geral_fb-automatico_generica-inscrevase-graduacao-enem_sp-estado_18-65m_qual-sua-escolha-enem_na_fb-carrossel-foto_fb-automatico   https://inscricao.anhembi.br/?utm_source=Facebook_Mobile_Feed&utm_medium=6200557202886&utm_campaign=lvl_uam_2020-02_graduacao_performance_matriculas-graduacao_conversion_facebook-geral&utm_content=lvl_uam_2020-02_graduacao_performance_matriculas-graduacao_conversion_facebook-geral_fb-automatico_generica-inscrevase-graduacao_sp-estado_18-65m_qual-sua-escolha_na_fb-stories-v_fb-automatico

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Universidade Anhembi Morumbi are successful.

Universidade Anhembi Morumbi Creative Analysis: 

Universidade Anhembi Morumbi placed a Image ad in 2020-05-25-2020-06-11, and got 104 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Universidade Anhembi Morumbi Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Brazil  Brazil  Brazil
Language  Portuguese  Portuguese  Portuguese

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Universidade Anhembi Morumbi has the best conversion in Brazil, and can advertise more in Brazil in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Universidade Anhembi Morumbi Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-25-2020-06-11  2020-06-03-2020-06-09  2020-05-25-2020-06-08
During  18 days  7 days 15 days 
Like  104  40  346
Share  4  2  7
Comment  10  0  225

Advertising effectiveness is a direct manifestation of advertising. Universidade Anhembi Morumbi ‘s Top 1 ad received 104 likes, 4 shares, 10 comments in just 18 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Universidade Anhembi Morumbi, helping Universidade Anhembi Morumbi to grasp the ad data more clearly.