Top Ads on Universal Studios Hollywood

Universal Studios Hollywood Background Introduction:

Universal Studios Hollywood - The Entertainment Capital of L.A.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Universal Studios Hollywood has been advertising and marketing on Facebook for many years. And Universal Studios Hollywood has placed 493 of ads on the Facebook platform in the last month. In the past few years,Universal Studios Hollywood has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Universal Studios Hollywood on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Universal Studios Hollywood. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Universal Studios Hollywood.

BigSpy

1.Universal Studios Hollywood Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Universal Studios Hollywood  Universal Studios Hollywood  Universal Studios Hollywood
Page Categories  Travel Company  Travel Company  Travel Company
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Universal Studios Hollywood Marketing Objectives Analysis: 

Universal Studios Hollywood has been operating in Travel Company for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Universal Studios Hollywood best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Universal Studios Hollywood Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Buy Online & Save  VIP Experience Online Exclusive Come See What You've Been Missing 
Ad Copy Text  Save up to $30 on 1-day tickets! Book the ultimate Hollywood movie experience today.  The most exclusive way to go behind the scenes. Book your VIP Experience today.  Save up to $30 on 1-day tickets! Book the ultimate Hollywood movie experience today.
Link Description  With thrilling theme park rides and shows, Universal Studios Hollywood™ offers a unique experience that’s fun for the whole family - making it the Entertainment Capital of L.A®.  With thrilling theme park rides and shows, Universal Studios Hollywood™ offers a unique experience that’s fun for the whole family - making it the Entertainment Capital of L.A®.  With thrilling theme park rides and shows, Universal Studios Hollywood™ offers a unique experience that’s fun for the whole family - making it the Entertainment Capital of L.A®.
Website Link  promotions.universalstudioshollywood.com  www.universalstudioshollywood.com  promotions.universalstudioshollywood.com
CTA  BOOK_TRAVEL  BOOK_TRAVEL  BOOK_TRAVEL
Text Word Count 84  79  84
Like 968  118  856

Universal Studios Hollywood Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Universal Studios Hollywood Top 1 ads got 968 likes. Universal Studios Hollywood uses a sentence with the finishing touch title: “Buy Online & Save”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Universal Studios Hollywood shared 84 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is BOOK_TRAVEL.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Universal Studios Hollywood should continue to optimize the ad content.

3.Universal Studios Hollywood Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Video  Video
Ad Time   2020-02-29-2020-03-11  2019-04-02-2020-03-10  2020-03-09-2020-03-09
Landing Page Link  https://promotions.universalstudioshollywood.com/promos/general-admission-ticket-30/?channel=psoc&source=N314801.159198FACEBOOK&campaign=ush&media=paid&category=awareness:ous  http://www.universalstudioshollywood.com/vip-experience/vip-experience-overview/?channel=psoc&source=N314801.159198FACEBOOK&campaign=ush&media=paid&category=awareness:intl   https://promotions.universalstudioshollywood.com/promos/general-admission-ticket-30/?channel=psoc&source=N314801.159198FACEBOOK&campaign=ush&media=paid&category=directresponse:intl&fbclid=IwAR07ZLgugrO84zyx3f7PFZIz8uZ7cwAL_CPZOgvRVqI15lhac1rDNw3jqBk

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Universal Studios Hollywood are successful.

Universal Studios Hollywood Creative Analysis: 

Universal Studios Hollywood placed a Video ad in 2020-02-29-2020-03-11, and got 968 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Universal Studios Hollywood Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  United States  N/A
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Universal Studios Hollywood has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Universal Studios Hollywood Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-02-29-2020-03-11  2019-04-02-2020-03-10  2020-03-09-2020-03-09
During  12 days  344 days 1 days 
Like  968  118  856
Share  144  13  33
Comment  55  8  47

Advertising effectiveness is a direct manifestation of advertising. Universal Studios Hollywood ‘s Top 1 ad received 968 likes, 144 shares, 55 comments in just 12 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Universal Studios Hollywood, helping Universal Studios Hollywood to grasp the ad data more clearly.