Top Ads on Universal Truck Service

Universal Truck Service Background Introduction:

Universal Truck Service specializes in the maintenance and repair of heavy and medium duty trucks.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Universal Truck Service has been advertising and marketing on Facebook for many years. And Universal Truck Service has placed 3 of ads on the Facebook platform in the last month. In the past few years,Universal Truck Service has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Universal Truck Service on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Universal Truck Service. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Universal Truck Service.

BigSpy

1.Universal Truck Service Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Universal Truck Service  Universal Truck Service  Universal Truck Service
Page Categories  Truck Repair Shop  Truck Repair Shop  Truck Repair Shop
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Universal Truck Service Marketing Objectives Analysis: 

Universal Truck Service has been operating in Truck Repair Shop for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Universal Truck Service best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Universal Truck Service Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Apply Here!  Apply Here! Apply Here! 
Ad Copy Text  **We are currently offering a $5,000 SIGN ON BONUS to all new hire technicians.** Immediate Openings...  **We are currently offering a $5,000 SIGN ON BONUS to all new hire technicians.** Immediate Openings...  **We are currently offering a $5,000 SIGN ON BONUS to all new hire technicians.** Immediate Openings...
Link Description  Click the link to send in your application  Click the link to send in your application  Click the link to send in your application
Website Link  www.universaltruckservice.com  www.universaltruckservice.com  www.universaltruckservice.com
CTA  APPLY_NOW  APPLY_NOW  APPLY_NOW
Text Word Count 699  699  699
Like 0  0  0

Universal Truck Service Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Universal Truck Service Top 1 ads got 0 likes. Universal Truck Service uses a sentence with the finishing touch title: “Apply Here!”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Universal Truck Service shared 699 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is APPLY_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Universal Truck Service should continue to optimize the ad content.

3.Universal Truck Service Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2019-03-30-2019-04-22  2019-03-30-2019-04-22  2019-03-30-2019-04-22
Landing Page Link  https://www.universaltruckservice.com/apply-here  https://www.universaltruckservice.com/apply-here   https://www.universaltruckservice.com/apply-here

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Universal Truck Service are successful.

Universal Truck Service Creative Analysis: 

Universal Truck Service placed a Image ad in 2019-03-30-2019-04-22, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Universal Truck Service Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United States  United States  United States
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Universal Truck Service has the best conversion in United States, and can advertise more in United States in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Universal Truck Service Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-03-30-2019-04-22  2019-03-30-2019-04-22  2019-03-30-2019-04-22
During  24 days  24 days 24 days 
Like  0  0  0
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. Universal Truck Service ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 24 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Universal Truck Service, helping Universal Truck Service to grasp the ad data more clearly.