Top Ads on Universal Pictures Australia

Universal Pictures Australia Background Introduction:

Welcome to Universal Pictures Australia's Official Page. Like us to find out about the latest films, competitions, tour news, VIP access and more.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Universal Pictures Australia has been advertising and marketing on Facebook for many years. And Universal Pictures Australia has placed 73 of ads on the Facebook platform in the last month. In the past few years,Universal Pictures Australia has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Universal Pictures Australia on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Universal Pictures Australia. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Universal Pictures Australia.

BigSpy

1.Universal Pictures Australia Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Universal Pictures Australia  Universal Pictures Australia  Universal Pictures Australia
Page Categories  Movie/Television Studio  Movie/Television Studio  Movie/Television Studio
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Universal Pictures Australia Marketing Objectives Analysis: 

Universal Pictures Australia has been operating in Movie/Television Studio for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Universal Pictures Australia best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Universal Pictures Australia Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Dirt Music: Official Trailer  The King of Staten Island - Trailer THE HUNT: RENT AT HOME NOW 
Ad Copy Text  The stunning landscape of Western Australia is the backdrop for an impassioned tale of love and grie...  From the director of Knocked Up and The 40-Year-Old Virgin, Pete Davidson is The King of Staten Isla...  WARNING ⚠️: THE HUNT has begun. Starring Hilary Swank & Betty Gilpin, rent the controversial t...
Link Description  N/A  N/A  N/A
Website Link  www.facebook.com  www.facebook.com  nbcu.lnk.to
CTA      SHOP_NOW
Text Word Count 288  116  163
Like 3836  1568  4766

Universal Pictures Australia Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Universal Pictures Australia Top 1 ads got 3836 likes. Universal Pictures Australia uses a sentence with the finishing touch title: “Dirt Music: Official Trailer”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Universal Pictures Australia shared 288 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Universal Pictures Australia should continue to optimize the ad content.

3.Universal Pictures Australia Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Video  Video
Ad Time   2020-05-20-2020-05-21  2020-05-07-2020-05-11  2020-04-09-2020-04-16
Landing Page Link  https://www.facebook.com/UniversalPicturesAU/videos/283338102821695/  https://www.facebook.com/122914744397053/posts/3297920256896470/   https://nbcu.lnk.to/HuntAT

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Universal Pictures Australia are successful.

Universal Pictures Australia Creative Analysis: 

Universal Pictures Australia placed a Video ad in 2020-05-20-2020-05-21, and got 3836 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Universal Pictures Australia Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Australia  N/A  N/A
Language  English  English  Vietnamese

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Universal Pictures Australia has the best conversion in Australia, and can advertise more in Australia in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Universal Pictures Australia Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-20-2020-05-21  2020-05-07-2020-05-11  2020-04-09-2020-04-16
During  2 days  5 days 8 days 
Like  3836  1568  4766
Share  887  336  1278
Comment  651  555  5411

Advertising effectiveness is a direct manifestation of advertising. Universal Pictures Australia ‘s Top 1 ad received 3836 likes, 887 shares, 651 comments in just 2 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Universal Pictures Australia, helping Universal Pictures Australia to grasp the ad data more clearly.