Top Ads on Universal Music Sweden
Universal Music Sweden Background Introduction:
Välkommen till Universal Music Sweden! Vi är en del av världens ledande musikbolag Universal Music Group.
Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.
Universal Music Sweden has been advertising and marketing on Facebook for many years. And Universal Music Sweden has placed 91 of ads on the Facebook platform in the last month. In the past few years,Universal Music Sweden has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.
BigSpy is the best social media ad spy tool. Searching for Universal Music Sweden on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Universal Music Sweden. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Universal Music Sweden.
1.Universal Music Sweden Top 3 Ads Basic Understanding
|Name||Universal Music Sweden||Universal Music Sweden||Universal Music Sweden|
|Page Categories||Record Label||Record Label||Record Label|
Universal Music Sweden Marketing Objectives Analysis:
Universal Music Sweden has been operating in Record Label for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.
Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Universal Music Sweden best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.
2.Universal Music Sweden Top 3 Ads Content Display
We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?
|Ad Headline||Sommar 2020 - Listan med sommarens hits!||ALM - Dina kuddar||Steerner - Home|
|Ad Copy Text||Sommarklassiker i all ära, men här hittar ni helt nya sommarhits! ☀️||Tvillingsystrarna ALM har släppt singeln "Dina Kuddar" som handlar om känslan att inte kunna lita ...||Steerner, som har hyllats av artister som Avicii & Tiësto, är tillbaka med en riktig sommarhit - "...|
|Link Description||N/A||Lyssna här!||N/A|
|Text Word Count||74||195||148|
Universal Music Sweden Top 1 Ad Content Analysis：
Ad title: Text is an extension of the creative. Universal Music Sweden Top 1 ads got 26 likes. Universal Music Sweden uses a sentence with the finishing touch title: “Sommar 2020 - Listan med sommarens hits!”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.
The text is a supplement to the headline. Universal Music Sweden shared 74 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.
Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LISTEN_MUSIC.
The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Universal Music Sweden should continue to optimize the ad content.
3.Universal Music Sweden Top 3 Ads Creative Selection
|Landing Page Link||https://lnk.to/Sommar2020||https://alm.lnk.to/DinaKuddar-NP||https://steerner.lnk.to/home|
The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Universal Music Sweden are successful.
Universal Music Sweden Creative Analysis:
Universal Music Sweden placed a Video ad in 2020-06-12-2020-06-16, and got 26 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.
4.Universal Music Sweden Top 3 Ads Audience Analysis:
Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?
Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.
Universal Music Sweden has the best conversion in Sweden, and can advertise more in Sweden in the future.
In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.
5.Universal Music Sweden Top 3 Ads Performance Display
|During||5 days||6 days||6 days|
Advertising effectiveness is a direct manifestation of advertising. Universal Music Sweden ‘s Top 1 ad received 26 likes, 2 shares, 1 comments in just 5 days.
Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Universal Music Sweden, helping Universal Music Sweden to grasp the ad data more clearly.