Top Ads on Unisc

Unisc Background Introduction:

Universidade comunitária localizada nas cidades de Santa Cruz do Sul, Montenegro, Sobradinho, Capão da Canoa e Venâncio Aires, no Rio Grande do Sul.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Unisc has been advertising and marketing on Facebook for many years. And Unisc has placed 33 of ads on the Facebook platform in the last month. In the past few years,Unisc has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Unisc on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Unisc. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Unisc.


1.Unisc Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Unisc  Unisc  Unisc
Page Categories  College & University  College & University  TV Channel
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Unisc Marketing Objectives Analysis: 

Unisc has been operating in College & University for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Unisc best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Unisc Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Doutorado UNISC/UNITAU  Inscreva-se no Vestibular Unisc Formatura de Medicina da Unisc 
Ad Copy Text  Inscreva-se no Doutorado Interinstitucional em Desenvolvimento Regional em cooperação com a Univer...  ➡️ Transforme sua carreira, estude Direito na Unisc Venâncio Aires.  Tarde especial para 33 ‍ formandos ‍ do curso de Medicina ‍⚕‍⚕ da Unisc que receberam o ...
Link Description  Inscreva-se até 30/06.  Experiência que transforma.  N/A
Website Link
Text Word Count 200  72  157
Like 15  256  334

Unisc Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Unisc Top 1 ads got 15 likes. Unisc uses a sentence with the finishing touch title: “Doutorado UNISC/UNITAU”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Unisc shared 200 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Unisc should continue to optimize the ad content.

3.Unisc Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Video  Video
Ad Time   2020-06-18-2020-06-19  2020-05-14-2020-06-10  2020-05-29-2020-06-01
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Unisc are successful.

Unisc Creative Analysis: 

Unisc placed a Image ad in 2020-06-18-2020-06-19, and got 15 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Unisc Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Brazil  N/A  Brazil
Language  Portuguese  Portuguese  Portuguese

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Unisc has the best conversion in Brazil, and can advertise more in Brazil in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Unisc Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-18-2020-06-19  2020-05-14-2020-06-10  2020-05-29-2020-06-01
During  2 days  28 days 4 days 
Like  15  256  334
Share  1  5  17
Comment  1  1  26

Advertising effectiveness is a direct manifestation of advertising. Unisc ‘s Top 1 ad received 15 likes, 1 shares, 1 comments in just 2 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Unisc, helping Unisc to grasp the ad data more clearly.