Top Ads on Uniqlo Thailand

Uniqlo Thailand Background Introduction:

Official fanpage of UNIQLO THAILAND Follow us at IG: uniqlothailand Website: www.uniqlo.com/th/

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Uniqlo Thailand has been advertising and marketing on Facebook for many years. And Uniqlo Thailand has placed 483 of ads on the Facebook platform in the last month. In the past few years,Uniqlo Thailand has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Uniqlo Thailand on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Uniqlo Thailand. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Uniqlo Thailand.

BigSpy

1.Uniqlo Thailand Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Uniqlo Thailand  Uniqlo Thailand  Uniqlo Thailand
Page Categories  Company  Company  Company
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Uniqlo Thailand Marketing Objectives Analysis: 

Uniqlo Thailand has been operating in Company for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Uniqlo Thailand best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Uniqlo Thailand Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Photos de la publication de Uniqlo Thailand  Ảnh từ bài viết của Uniqlo Thailand Ảnh từ bài viết của Uniqlo Thailand 
Ad Copy Text  พบกับ "เสื้อตัวในที่ใส่แล้วไม่ร้อน" ...  ห้ามพลาด! เสื้อ UT คอลเลคชั่นสุดฮอต BIllie...  HANA TAJIMA 2020 SPRING/ SUMMER COLLECTION พบกับคอลเลคชั่นภายใ...
Link Description  N/A  N/A  N/A
Website Link  s.uniqlo.com  www.facebook.com  s.uniqlo.com
CTA      
Text Word Count 766  733  1213
Like 5312  535  380

Uniqlo Thailand Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Uniqlo Thailand Top 1 ads got 5312 likes. Uniqlo Thailand uses a sentence with the finishing touch title: “Photos de la publication de Uniqlo Thailand”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Uniqlo Thailand shared 766 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Uniqlo Thailand should continue to optimize the ad content.

3.Uniqlo Thailand Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Image  Carousel
Ad Time   2020-06-17-2020-06-19  2020-06-09-2020-06-19  2020-06-18-2020-06-18
Landing Page Link  https://www.uniqlo.com/th/store/men/innerwear-lounge/airism.html?utm_medium=social&utm_source=th_facebook&utm_content=albumads&utm_term=airism-micromesh_200618&utm_campaign=m_airism-micromesh_fb0618  https://www.facebook.com/113399402080733/posts/2998026426951335/   https://s.uniqlo.com/hanatajima20ss_fb061

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Uniqlo Thailand are successful.

Uniqlo Thailand Creative Analysis: 

Uniqlo Thailand placed a Carousel ad in 2020-06-17-2020-06-19, and got 5312 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Uniqlo Thailand Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Thailand  Thailand  N/A
Language  French  Vietnamese  Vietnamese

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Uniqlo Thailand has the best conversion in Thailand, and can advertise more in Thailand in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Uniqlo Thailand Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-17-2020-06-19  2020-06-09-2020-06-19  2020-06-18-2020-06-18
During  3 days  11 days 1 days 
Like  5312  535  380
Share  16  27  24
Comment  3  40  5

Advertising effectiveness is a direct manifestation of advertising. Uniqlo Thailand ‘s Top 1 ad received 5312 likes, 16 shares, 3 comments in just 3 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Uniqlo Thailand, helping Uniqlo Thailand to grasp the ad data more clearly.