Top Ads on Under the GUI

Under the GUI Background Introduction:

Under the GUI (UTG) Academy is learning academy focusing on STEM programs for Grades 1 – 12 students. We aspire to create an environment that inspires kids to innovate, think critically, and create with technologies on the fringe of our hi-tech culture.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Under the GUI has been advertising and marketing on Facebook for many years. And Under the GUI has placed 13 of ads on the Facebook platform in the last month. In the past few years,Under the GUI has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Under the GUI on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Under the GUI. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Under the GUI.


1.Under the GUI Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Under the GUI  Under the GUI  Under the GUI
Page Categories  Academic Camp  Academic Camp  Academic Camp
Marketing Objectives Other  Other  Other
ECommerce Softwares  wordpress  wordpress  N/A

Under the GUI Marketing Objectives Analysis: 

Under the GUI has been operating in Academic Camp for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Under the GUI best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Under the GUI Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  VFS offers exclusive scholarship to Under the GUI students!  Classes | Our lessons are intended to guide students towards university-level coding practices. Under the GUI 
Ad Copy Text  Have you heard yet? We've partnered with Vancouver Film School to offer scholarships of up to $5,000...  Our curriculum was designed for students to enjoy the feedback of creating video games with the inte...  Registrations for the 2019 Summer Camps are open for our centres in Vancouver, Coquitlam and Richmon...
Link Description  Coding  Coding  Academic Camp
Website Link
Text Word Count 295  263  256
Like 6  4  12

Under the GUI Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Under the GUI Top 1 ads got 6 likes. Under the GUI uses a sentence with the finishing touch title: “VFS offers exclusive scholarship to Under the GUI students!”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Under the GUI shared 295 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Under the GUI should continue to optimize the ad content.

3.Under the GUI Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2019-04-24-2019-04-25  2019-04-20-2019-04-25  2019-04-17-2019-04-22
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Under the GUI are successful.

Under the GUI Creative Analysis: 

Under the GUI placed a Image ad in 2019-04-24-2019-04-25, and got 6 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Under the GUI Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Canada  Canada  Canada
Language  English  English  Portuguese

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Under the GUI has the best conversion in Canada, and can advertise more in Canada in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Under the GUI Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-04-24-2019-04-25  2019-04-20-2019-04-25  2019-04-17-2019-04-22
During  2 days  6 days 6 days 
Like  6  4  12
Share  0  1  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. Under the GUI ‘s Top 1 ad received 6 likes, 0 shares, 0 comments in just 2 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Under the GUI, helping Under the GUI to grasp the ad data more clearly.