Top Ads on Uman Shop

Uman Shop Background Introduction:

www.u-man.ro - cel mai tare shop urban de pe la noi street × skate × snow × lifestyle ×

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Uman Shop has been advertising and marketing on Facebook for many years. And Uman Shop has placed 66 of ads on the Facebook platform in the last month. In the past few years,Uman Shop has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Uman Shop on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Uman Shop. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Uman Shop.

BigSpy

1.Uman Shop Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Uman Shop  Uman Shop  Uman Shop
Page Categories  Skate Shop  Skate Shop  Skate Shop
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Uman Shop Marketing Objectives Analysis: 

Uman Shop has been operating in Skate Shop for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Uman Shop best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Uman Shop Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  U Man Shop | Cel mai mare shop urban online din Romania  U Man Shop | Cel mai mare shop urban online din Romania Uman Shop 
Ad Copy Text  -  Haine • Shoes • Accesorii toată colecția Spring 20 o găsești acum redusă cu 20% Promoți...  Ai văzut noile colecții Puma RS-X și Rider? Descoperă cele mai cool modele de încălțăminte ...
Link Description  N/A  N/A  N/A
Website Link  www.u-man.ro  www.u-man.ro  www.u-man.ro
CTA  SHOP_NOW  SHOP_NOW  SHOP_NOW
Text Word Count 307  343  236
Like 33  10  1

Uman Shop Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Uman Shop Top 1 ads got 33 likes. Uman Shop uses a sentence with the finishing touch title: “U Man Shop | Cel mai mare shop urban online din Romania”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Uman Shop shared 307 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Uman Shop should continue to optimize the ad content.

3.Uman Shop Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Carousel
Ad Time   2020-06-14-2020-06-18  2020-06-14-2020-06-17  2020-06-09-2020-06-11
Landing Page Link  https://www.u-man.ro/goskateweek/?fbclid=IwAR2ln9AVmM07HMUvxpTOcP9WRvEMe7X6GOSx_MWIW7GwEtFU-0oqtWJEfPo  https://www.u-man.ro/midseasonsale/   https://www.u-man.ro/shoes/filtru-brand:puma

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Uman Shop are successful.

Uman Shop Creative Analysis: 

Uman Shop placed a Image ad in 2020-06-14-2020-06-18, and got 33 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Uman Shop Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Romania  Romania  Romania
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Uman Shop has the best conversion in Romania, and can advertise more in Romania in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Uman Shop Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-14-2020-06-18  2020-06-14-2020-06-17  2020-06-09-2020-06-11
During  5 days  4 days 3 days 
Like  33  10  1
Share  0  1  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. Uman Shop ‘s Top 1 ad received 33 likes, 0 shares, 0 comments in just 5 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Uman Shop, helping Uman Shop to grasp the ad data more clearly.