Top Ads on Ubisoft Canada

Ubisoft Canada Background Introduction:

ESRB Rating: RATING PENDING to MATURE. May contain content inappropriate for children. Visit www.esrb.org for rating information

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Ubisoft Canada has been advertising and marketing on Facebook for many years. And Ubisoft Canada has placed 84 of ads on the Facebook platform in the last month. In the past few years,Ubisoft Canada has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Ubisoft Canada on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Ubisoft Canada. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Ubisoft Canada.

BigSpy

1.Ubisoft Canada Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Ubisoft Canada  Ubisoft Canada  Ubisoft Canada
Page Categories  Video Game  Video Game  Video Game
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Ubisoft Canada Marketing Objectives Analysis: 

Ubisoft Canada has been operating in Video Game for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Ubisoft Canada best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Ubisoft Canada Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Ubisoft Canada  Ubisoft Canada صور من منشور ‏‎Ubisoft Canada‎‏ 
Ad Copy Text  Non mais pour vrai, on ferait quoi sans nos amis les animaux? Envoie-nous tes meilleures photos de t...  Who do you hope to meet in Assassin's Creed Valhalla?  Still on the hunt for the perfect Zoom, Teams or Skype call wallpaper? Look no more! Here are a few ...
Link Description  Non mais pour vrai, on ferait quoi sans nos amis les animaux? Envoie-nous tes meilleures photos de ton misthios avec ses fidèles compagnons à fourrure.  Who do you hope to meet in Assassin's Creed Valhalla?  N/A
Website Link  www.facebook.com  www.facebook.com  www.facebook.com
CTA      
Text Word Count 154  54  142
Like 133  1495  306

Ubisoft Canada Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Ubisoft Canada Top 1 ads got 133 likes. Ubisoft Canada uses a sentence with the finishing touch title: “Ubisoft Canada”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Ubisoft Canada shared 154 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Ubisoft Canada should continue to optimize the ad content.

3.Ubisoft Canada Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-06-08-2020-06-08  2020-06-01-2020-06-01  2020-05-27-2020-05-28
Landing Page Link  https://www.facebook.com/Ubisoft.Canada/?refid=7&_ft_=adid.6190225699560:qid.6836136655635311252:mf_story_key.3002129567843599948:is_sponsored.1:ei.AI@AQKO9SG53yzj22Hvqn0UgcauVfDmfxmwSx1R1b9_Ig62fkLpBMTIvqKq8CkSklHrnE44SYdPRxzHhXdnzkQJTnEK:og_action_id.10157809368057950:top_level_post_id.10157809368037950:content_owner_id_new.97737872949:page_id.97737872949:src.22:photo_id.10157809366622950:story_location.5:story_attachment_style.photo:view_time.1591662097:filter.h_nor:tds_flgs.3:actrs.97737872949:page_insights.%7B%2297737872949%22:%7B%22page_id%22:97737872949,%22page_id_type%22:%22page%22,%22actor_id%22:97737872949,%22dm%22:%7B%22isShare%22:0,%22originalPostOwnerID%22:0%7D,%22psn%22:%22EntStatusCreationStory%22,%22post_context%22:%7B%22object_fbtype%22:266,%22publish_time%22:1591303175,%22story_name%22:%22EntStatusCreationStory%22,%22story_fbid%22:%5B10157809368037950%5D%7D,%22role%22:1,%22sl%22:5,%22targets%22:%5B%7B%22actor_id%22:97737872949,%22page_id%22:97737872949,%22post_id%22:10157809368037950,%22role%22:1,%22share_id%22:0%7D%5D%7D%7D&__tn__=C-R  https://www.facebook.com/Ubisoft.Canada/?refid=28&_ft_=adid.6189014072360:qid.6833620830414616008:mf_story_key.1908429119002748315:is_sponsored.1:ei.AI@AQIPYAgzE7OLOZmj4kNlE-OhVDLyf-cFdrN9nUSVDz_7eeP6kX6p5mteLLufIjY8blYipqYAnamDidzZVPixEufb:og_action_id.10157784448517950:top_level_post_id.10157784448492950:content_owner_id_new.97737872949:page_id.97737872949:src.22:photo_id.10157784888662950:story_location.5:story_attachment_style.photo:view_time.1591076026:filter.h_nor:tds_flgs.3:actrs.97737872949:page_insights.%7B%2297737872949%22:%7B%22page_id%22:97737872949,%22page_id_type%22:%22page%22,%22actor_id%22:97737872949,%22dm%22:%7B%22isShare%22:0,%22originalPostOwnerID%22:0%7D,%22psn%22:%22EntStatusCreationStory%22,%22post_context%22:%7B%22object_fbtype%22:266,%22publish_time%22:1591040467,%22story_name%22:%22EntStatusCreationStory%22,%22story_fbid%22:%5B10157784448492950%5D%7D,%22role%22:1,%22sl%22:5,%22targets%22:%5B%7B%22actor_id%22:97737872949,%22page_id%22:97737872949,%22post_id%22:10157784448492950,%22role%22:1,%22share_id%22:0%7D%5D%7D%7D&__tn__=~-R   https://www.facebook.com/97737872949/posts/10157784223072950/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Ubisoft Canada are successful.

Ubisoft Canada Creative Analysis: 

Ubisoft Canada placed a Image ad in 2020-06-08-2020-06-08, and got 133 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Ubisoft Canada Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  N/A
Language  French  English  Somali

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Ubisoft Canada has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Ubisoft Canada Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-08-2020-06-08  2020-06-01-2020-06-01  2020-05-27-2020-05-28
During  1 days  1 days 2 days 
Like  133  1495  306
Share  6  69  22
Comment  26  463  23

Advertising effectiveness is a direct manifestation of advertising. Ubisoft Canada ‘s Top 1 ad received 133 likes, 6 shares, 26 comments in just 1 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Ubisoft Canada, helping Ubisoft Canada to grasp the ad data more clearly.