Top Ads on UTEL Universidad

UTEL Universidad Background Introduction:

Somos la Universidad en línea que reúne liderazgo global y experiencia local con la mejor innovación tecnológica. ¡Conócenos!

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

UTEL Universidad has been advertising and marketing on Facebook for many years. And UTEL Universidad has placed 197 of ads on the Facebook platform in the last month. In the past few years,UTEL Universidad has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for UTEL Universidad on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for UTEL Universidad. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from UTEL Universidad.


1.UTEL Universidad Top 3 Ads Basic Understanding

   top1  top2  top3
Name  UTEL Universidad  UTEL Universidad  UTEL Universidad
Page Categories  College & University  College & University  College & University
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

UTEL Universidad Marketing Objectives Analysis: 

UTEL Universidad has been operating in College & University for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. UTEL Universidad best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.UTEL Universidad Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Estudiar y trabajar sí es posible  ¡Realiza tu Test Vocacional Gratis! ¡Realiza tu Test Vocacional Gratis! 
Ad Copy Text  Estudia la carrera que siempre has querido. - Carrera de Derecho 100% en línea - Validez Oficial d...  Descubre que carrera universitaria elegir de acuerdo a: ✅ Tus Habilidades ✅ Gustos ✅ Aptitudes  Descubre que carrera universitaria elegir de acuerdo a: ✅ Tus Habilidades ✅ Gustos ✅ Aptitudes
Link Description  ¡Aún estás a tiempo!  Conoce la Educación en Línea  Conoce la Educación en Línea
Website Link
Text Word Count 183  100  100
Like 9  119  108

UTEL Universidad Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. UTEL Universidad Top 1 ads got 9 likes. UTEL Universidad uses a sentence with the finishing touch title: “Estudiar y trabajar sí es posible”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. UTEL Universidad shared 183 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is CONTACT_US.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. UTEL Universidad should continue to optimize the ad content.

3.UTEL Universidad Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-06-15-2020-06-20  2020-04-29-2020-06-16  2020-05-28-2020-06-14
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by UTEL Universidad are successful.

UTEL Universidad Creative Analysis: 

UTEL Universidad placed a Image ad in 2020-06-15-2020-06-20, and got 9 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.UTEL Universidad Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Mexico  Mexico  Mexico
Language  Spanish  Spanish  Spanish

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

UTEL Universidad has the best conversion in Mexico, and can advertise more in Mexico in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.UTEL Universidad Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-15-2020-06-20  2020-04-29-2020-06-16  2020-05-28-2020-06-14
During  6 days  49 days 18 days 
Like  9  119  108
Share  0  13  12
Comment  0  32  28

Advertising effectiveness is a direct manifestation of advertising. UTEL Universidad ‘s Top 1 ad received 9 likes, 0 shares, 0 comments in just 6 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for UTEL Universidad, helping UTEL Universidad to grasp the ad data more clearly.