Top Ads on USIL | Universidad San Ignacio de Loyola

USIL | Universidad San Ignacio de Loyola Background Introduction:

Formamos profesionales competentes, emprendedores con responsabilidad social y con plena capacidad para desenvolverse nacional e internacionalmente.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

USIL | Universidad San Ignacio de Loyola has been advertising and marketing on Facebook for many years. And USIL | Universidad San Ignacio de Loyola has placed 153 of ads on the Facebook platform in the last month. In the past few years,USIL | Universidad San Ignacio de Loyola has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for USIL | Universidad San Ignacio de Loyola on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for USIL | Universidad San Ignacio de Loyola. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from USIL | Universidad San Ignacio de Loyola.

BigSpy

1.USIL | Universidad San Ignacio de Loyola Top 3 Ads Basic Understanding

   top1  top2  top3
Name  USIL | Universidad San Ignacio de Loyola  USIL | Universidad San Ignacio de Loyola  USIL | Universidad San Ignacio de Loyola
Page Categories  College & University  College & University  College & University
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

USIL | Universidad San Ignacio de Loyola Marketing Objectives Analysis: 

USIL | Universidad San Ignacio de Loyola has been operating in College & University for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. USIL | Universidad San Ignacio de Loyola best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.USIL | Universidad San Ignacio de Loyola Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  #ConéctateDesdeCasa y pon a prueba tu vocación los nuevos 35 talleres que ha preparado nuestras 8 facultades en junio.  USIL | Universidad San Ignacio de Loyola Nuestras facultades llevan sus talleres a tu casa 
Ad Copy Text  Aula Digital: Talleres de carreras online USIL  Aula digital está dirigida a jóvenes como tú que están en 5.° o ya terminaron secundaria pero q...  ¿Qué es Aula Digital? La mejor forma de experimentar tu carrera sin moverte de tu hogar.
Link Description  N/A  N/A  Regístrate sin costo y participa
Website Link  www.facebook.com  spu.usil.edu.pe  spu.usil.edu.pe
CTA  LEARN_MORE  SIGN_UP  SIGN_UP
Text Word Count 46  146  90
Like 60  7  34

USIL | Universidad San Ignacio de Loyola Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. USIL | Universidad San Ignacio de Loyola Top 1 ads got 60 likes. USIL | Universidad San Ignacio de Loyola uses a sentence with the finishing touch title: “#ConéctateDesdeCasa y pon a prueba tu vocación los nuevos 35 talleres que ha preparado nuestras 8 facultades en junio.”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. USIL | Universidad San Ignacio de Loyola shared 46 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. USIL | Universidad San Ignacio de Loyola should continue to optimize the ad content.

3.USIL | Universidad San Ignacio de Loyola Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Carousel  Image
Ad Time   2020-05-31-2020-06-20  2020-06-01-2020-06-16  2020-06-01-2020-06-15
Landing Page Link  https://www.facebook.com/usil.peru/?_vref_=1124343254613181&refid=28&_ft_=adid.23844683058450422:qid.6834763665156526157:mf_story_key.-7867475558011208960:is_sponsored.1:ei.AI@AQLx3IkWiLzr-drv51GGVTozTPc4Lni5XdGk0ovES62E5C7hecAJ7wB_yu5SsSkuE6kLXDVGdW5IYDNz_SRwc9He:top_level_post_id.1124343254613181:content_owner_id_new.169144493992:call_to_action_type.LEARN_MORE:page_id.169144493992:src.22:photo_id.1124343254613181:story_location.5:story_attachment_style.rich_media_collection:view_time.1591341934:filter.h_nor:tds_flgs.3:actrs.169144493992:page_insights.%7B%22169144493992%22:%7B%22page_id%22:169144493992,%22page_id_type%22:%22page%22,%22actor_id%22:169144493992,%22dm%22:%7B%22isShare%22:0,%22originalPostOwnerID%22:0%7D,%22psn%22:%22EntVideoCreationStory%22,%22post_context%22:%7B%22object_fbtype%22:1,%22publish_time%22:1591022580,%22story_name%22:%22EntVideoCreationStory%22,%22story_fbid%22:%5B1124343254613181%5D%7D,%22role%22:1,%22sl%22:5,%22targets%22:%5B%7B%22actor_id%22:169144493992,%22page_id%22:169144493992,%22post_id%22:1124343254613181,%22role%22:1,%22share_id%22:0%7D%5D%7D%7D&__tn__=~-R  https://spu.usil.edu.pe/aula-digital/?utm_campaign=aula-digital&utm_source=facebook&utm_medium=carrusel&utm_content=ad-2&fbclid=IwAR0tPn5VIltUhf8SD-sounXTO571SJbC6U7rhfV7H1WEvs1QYYeOMxiZa_U   https://spu.usil.edu.pe/aula-digital/?utm_campaign=aula-digital&utm_source=facebook&utm_medium=domain&utm_content=ad-6&fbclid=IwAR1zYd-_ZcTBJznq36hj8UM768cjD7nIl2Mq4KAulDY8XRQqh0EnhvI0dZA

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by USIL | Universidad San Ignacio de Loyola are successful.

USIL | Universidad San Ignacio de Loyola Creative Analysis: 

USIL | Universidad San Ignacio de Loyola placed a Video ad in 2020-05-31-2020-06-20, and got 60 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.USIL | Universidad San Ignacio de Loyola Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  N/A
Language  Spanish  Spanish  Spanish

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

USIL | Universidad San Ignacio de Loyola has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.USIL | Universidad San Ignacio de Loyola Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-31-2020-06-20  2020-06-01-2020-06-16  2020-06-01-2020-06-15
During  21 days  16 days 15 days 
Like  60  7  34
Share  1  0  2
Comment  7  0  5

Advertising effectiveness is a direct manifestation of advertising. USIL | Universidad San Ignacio de Loyola ‘s Top 1 ad received 60 likes, 1 shares, 7 comments in just 21 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for USIL | Universidad San Ignacio de Loyola, helping USIL | Universidad San Ignacio de Loyola to grasp the ad data more clearly.