Top Ads on UNITAR

UNITAR Background Introduction:

Welcome to the official Page of UNITAR. Please visit our website at www.unitar.my for any further information.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

UNITAR has been advertising and marketing on Facebook for many years. And UNITAR has placed 62 of ads on the Facebook platform in the last month. In the past few years,UNITAR has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for UNITAR on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for UNITAR. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from UNITAR.

BigSpy

1.UNITAR Top 3 Ads Basic Understanding

   top1  top2  top3
Name  UNITAR  UNITAR  UNITAR
Page Categories  College & University  College & University  College & University
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

UNITAR Marketing Objectives Analysis: 

UNITAR has been operating in College & University for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. UNITAR best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.UNITAR Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Upskill your career!  No more stage frights! No more stage frights! 
Ad Copy Text  Made by leaders, for the leaders.Advance yourself with UNITAR’s MBA online programme designed just...  FREE ONLINE LEARNING 5-Day class is specially made for you to become a fluent speaker.Improve your s...  FREE ONLINE LEARNING 5-Day class is specially made for you to become a fluent speaker.Improve your s...
Link Description  Intake in Progress  Join us now!  Join us now!
Website Link  unitar.my  www.unitar.my  unitar.my
CTA  LEARN_MORE  SIGN_UP  LEARN_MORE
Text Word Count 110  112  112
Like 133  270  166

UNITAR Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. UNITAR Top 1 ads got 133 likes. UNITAR uses a sentence with the finishing touch title: “Upskill your career!”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. UNITAR shared 110 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. UNITAR should continue to optimize the ad content.

3.UNITAR Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-06-16-2020-06-20  2020-06-09-2020-06-20  2020-06-16-2020-06-18
Landing Page Link  https://unitar.my/apply  https://www.unitar.my/apply?fbclid=IwAR0qkctHH9dRfEYHhESquOZii74bWvWa79aw2cStds1t79scFNqEsquJ5xk   https://unitar.my/apply

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by UNITAR are successful.

UNITAR Creative Analysis: 

UNITAR placed a Image ad in 2020-06-16-2020-06-20, and got 133 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.UNITAR Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Malaysia  Malaysia  Malaysia
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

UNITAR has the best conversion in Malaysia, and can advertise more in Malaysia in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.UNITAR Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-16-2020-06-20  2020-06-09-2020-06-20  2020-06-16-2020-06-18
During  5 days  12 days 3 days 
Like  133  270  166
Share  18  30  16
Comment  24  47  26

Advertising effectiveness is a direct manifestation of advertising. UNITAR ‘s Top 1 ad received 133 likes, 18 shares, 24 comments in just 5 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for UNITAR, helping UNITAR to grasp the ad data more clearly.