Top Ads on Tuborg

Tuborg Background Introduction:

Hi everybody, this is Tuborg. Follow along if you want to keep up with what’s happening now. We are always open! Please only share our posts with those who are of legal drinking age! Also please read our House Rules @ http://www.tuborg.com/house-rules

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Tuborg has been advertising and marketing on Facebook for many years. And Tuborg has placed 224 of ads on the Facebook platform in the last month. In the past few years,Tuborg has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Tuborg on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Tuborg. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Tuborg.

BigSpy

1.Tuborg Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Tuborg  Tuborg  Tuborg
Page Categories  Wine/Spirits  Food & Beverage Company  Wine/Spirits
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Tuborg Marketing Objectives Analysis: 

Tuborg has been operating in Wine/Spirits for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Tuborg best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Tuborg Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Tuborg  Tuborg dă tonul! Photos du journal 
Ad Copy Text  Быть открытым – это не про места и события. Быть открыт...  Trăiește distracția la maxim și bucură-te de prieteni din plin!  Sumarið í ár verður grænt! Tuborg er klár fyrir alla gleði og hápunkta íslenska sumarsins h...
Link Description  Быть открытым – это не про места и события. Быть открытым – это про людей и отношение к жизни. Заботьтесь друг о друге и оставайтесь в безопасности. #TuborgBelarus #Tuborg #OpenToMore  N/A  Sumarið í ár verður grænt! Tuborg er klár fyrir alla gleði og hápunkta íslenska sumarsins hvernig sem Þjóðhátíð verður í ár.
Website Link  www.facebook.com  tuborg.ro  www.facebook.com
CTA      
Text Word Count 306  68  142
Like 17  13  40

Tuborg Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Tuborg Top 1 ads got 17 likes. Tuborg uses a sentence with the finishing touch title: “Tuborg”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Tuborg shared 306 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Tuborg should continue to optimize the ad content.

3.Tuborg Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Carousel  Image
Ad Time   2020-06-16-2020-06-18  2020-06-14-2020-06-18  2020-06-12-2020-06-14
Landing Page Link  https://www.facebook.com/TuborgBelarus/?refid=28&_ft_=adid.23844997047790019:qid.6839336721835115687:mf_story_key.-7831607884267952079:is_sponsored.1:ei.AI@AQIr8QWR59Zf4zVHWPCtGu9vAX-qbiHU2RWH70qTj9qTwiqiDMjf7UX9w7hASPd6JOhRTfs57rSJt1Mw702Vdkz0:top_level_post_id.2974918269269163:content_owner_id_new.455103201250695:page_id.455103201250695:src.22:photo_id.2974917985935858:story_location.5:story_attachment_style.photo:view_time.1592406803:filter.h_nor:tds_flgs.3:actrs.455103201250695:page_insights.%7B%22455103201250695%22:%7B%22page_id%22:455103201250695,%22page_id_type%22:%22page%22,%22actor_id%22:455103201250695,%22dm%22:%7B%22isShare%22:0,%22originalPostOwnerID%22:0%7D,%22psn%22:%22EntStatusCreationStory%22,%22post_context%22:%7B%22object_fbtype%22:266,%22publish_time%22:1592393007,%22story_name%22:%22EntStatusCreationStory%22,%22story_fbid%22:%5B2974918269269163%5D%7D,%22role%22:1,%22sl%22:5,%22targets%22:%5B%7B%22actor_id%22:455103201250695,%22page_id%22:455103201250695,%22post_id%22:2974918269269163,%22role%22:1,%22share_id%22:0%7D%5D%7D%7D&__tn__=C-R  https://tuborg.ro/?utm_source=facebook&utm_medium=cpc&utm_campaign=Facebook-Ads-Tuborg-Strappa-carousel2-OmniPERFORM&fbclid=IwAR38DnKp7WapnO5KHCzIyHvs-fkEi8nk06Uxax7tk-b_MJmdL-LPXvCCzpY   https://www.facebook.com/TuborgIceland/photos/a.406039959362/10158984561644363/?type=3

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Tuborg are successful.

Tuborg Creative Analysis: 

Tuborg placed a Image ad in 2020-06-16-2020-06-18, and got 17 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Tuborg Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  Romania  Iceland
Language  Russian  Romanian  Norwegian

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Tuborg has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Tuborg Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-16-2020-06-18  2020-06-14-2020-06-18  2020-06-12-2020-06-14
During  3 days  5 days 3 days 
Like  17  13  40
Share  0  0  2
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. Tuborg ‘s Top 1 ad received 17 likes, 0 shares, 0 comments in just 3 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Tuborg, helping Tuborg to grasp the ad data more clearly.