Top Ads on Truth or Drink

Truth or Drink Background Introduction:

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Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Truth or Drink has been advertising and marketing on Facebook for many years. And Truth or Drink has placed 19 of ads on the Facebook platform in the last month. In the past few years,Truth or Drink has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Truth or Drink on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Truth or Drink. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Truth or Drink.

BigSpy

1.Truth or Drink Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Truth or Drink  Truth or Drink  Truth or Drink
Page Categories  Show  Show  Show
Marketing Objectives Other  Other  Other
ECommerce Softwares  shopify  shopify  shopify

Truth or Drink Marketing Objectives Analysis: 

Truth or Drink has been operating in Show for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Truth or Drink best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Truth or Drink Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Truth or Drink: The Must-Have Game of 2020  Stock is running low on Truth or Drink... [CODE: 'TRUTH10']: Get 10% Off Truth or Drink 
Ad Copy Text  no setting  no setting  no setting
Link Description  Truth or Drink  Only a few hundred copies left.  N/A
Website Link  playtruthordrink.com  www.playtruthordrink.com  playtruthordrink.com
CTA  SHOP_NOW    SHOP_NOW
Text Word Count 0  0  0
Like 0  0  0

Truth or Drink Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Truth or Drink Top 1 ads got 0 likes. Truth or Drink uses a sentence with the finishing touch title: “Truth or Drink: The Must-Have Game of 2020”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Truth or Drink shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Truth or Drink should continue to optimize the ad content.

3.Truth or Drink Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Video
Ad Time   2020-05-04-2020-06-17  2020-05-04-2020-06-17  2020-03-03-2020-06-17
Landing Page Link  https://playtruthordrink.com/  https://www.playtruthordrink.com/   https://playtruthordrink.com/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Truth or Drink are successful.

Truth or Drink Creative Analysis: 

Truth or Drink placed a Image ad in 2020-05-04-2020-06-17, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Truth or Drink Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United States  United States  United States
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Truth or Drink has the best conversion in United States, and can advertise more in United States in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Truth or Drink Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-04-2020-06-17  2020-05-04-2020-06-17  2020-03-03-2020-06-17
During  45 days  45 days 106 days 
Like  0  0  0
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. Truth or Drink ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 45 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Truth or Drink, helping Truth or Drink to grasp the ad data more clearly.