Top Ads on True North Disability Services

True North Disability Services Background Introduction:

True North Disability Services is committed to helping Canadians qualify for the Disability Tax Credit

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

True North Disability Services has been advertising and marketing on Facebook for many years. And True North Disability Services has placed 26 of ads on the Facebook platform in the last month. In the past few years,True North Disability Services has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for True North Disability Services on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for True North Disability Services. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from True North Disability Services.


1.True North Disability Services Top 3 Ads Basic Understanding

   top1  top2  top3
Name  True North Disability Services  True North Disability Services  True North Disability Services
Page Categories  Disability Service  Disability Service  Disability Service
Marketing Objectives Other  Other  Other
ECommerce Softwares  wordpress  wordpress  wordpress

True North Disability Services Marketing Objectives Analysis: 

True North Disability Services has been operating in Disability Service for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. True North Disability Services best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.True North Disability Services Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Don't know about the disability tax credit? You need to learn!  Diabetes is expensive! Diabetes is expensive! 
Ad Copy Text  Arthritis and other health conditions that affect one's ability to walk can qualify for the Disabili...  no setting  no setting
Link Description  Up to $25,000+ in refunds. No fees if we are not successful!    
Website Link
Text Word Count 291  0  0
Like 6562  0  0

True North Disability Services Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. True North Disability Services Top 1 ads got 6562 likes. True North Disability Services uses a sentence with the finishing touch title: “Don't know about the disability tax credit? You need to learn!”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. True North Disability Services shared 291 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. True North Disability Services should continue to optimize the ad content.

3.True North Disability Services Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2019-01-10-2020-06-14  2018-08-22-2020-06-13  2018-08-05-2020-06-13
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by True North Disability Services are successful.

True North Disability Services Creative Analysis: 

True North Disability Services placed a Image ad in 2019-01-10-2020-06-14, and got 6562 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.True North Disability Services Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Canada  Canada  Canada
Language  English  N/A  N/A

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

True North Disability Services has the best conversion in Canada, and can advertise more in Canada in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.True North Disability Services Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-01-10-2020-06-14  2018-08-22-2020-06-13  2018-08-05-2020-06-13
During  522 days  662 days 679 days 
Like  6562  0  0
Share  5806  0  0
Comment  903  0  0

Advertising effectiveness is a direct manifestation of advertising. True North Disability Services ‘s Top 1 ad received 6562 likes, 5806 shares, 903 comments in just 522 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for True North Disability Services, helping True North Disability Services to grasp the ad data more clearly.