Top Ads on TruDog

TruDog Background Introduction:

TruDog is a family owned company committed to helping pets live longer and healthier lives by bringing world class solutions with a health focus to our fur-families. Interested in our story? Check out our biography on our page.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

TruDog has been advertising and marketing on Facebook for many years. And TruDog has placed 156 of ads on the Facebook platform in the last month. In the past few years,TruDog has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for TruDog on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for TruDog. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from TruDog.

BigSpy

1.TruDog Top 3 Ads Basic Understanding

   top1  top2  top3
Name  TruDog  TruDog  TruDog
Page Categories  Pet Supplies  Pet Supplies  Pet Supplies
Marketing Objectives Other  Other  Other
ECommerce Softwares  shopify  shopify  shopify

TruDog Marketing Objectives Analysis: 

TruDog has been operating in Pet Supplies for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. TruDog best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.TruDog Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Boost Your Dog's Nutrition And Save Up To 47%  6,000+ Reviews Can’t Be Wrong Save 37% Today 
Ad Copy Text  Why Do Dogs Eat Poop?  ⭐⭐⭐⭐⭐6,000+ Reviews Can’t Be Wrong! Pet parents around the world are raving about our do...  no setting
Link Description  N/A  Get 47% Off Boost Me!  TruDog's Best Selling Treat Pack!
Website Link  shop.trudog.com  shop.trudog.com  shop.trudog.com
CTA  LEARN_MORE  SHOP_NOW  SHOP_NOW
Text Word Count 22  325  0
Like 1356  1097  0

TruDog Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. TruDog Top 1 ads got 1356 likes. TruDog uses a sentence with the finishing touch title: “Boost Your Dog's Nutrition And Save Up To 47%”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. TruDog shared 22 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. TruDog should continue to optimize the ad content.

3.TruDog Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Video  Image
Ad Time   2020-03-10-2020-06-17  2020-03-02-2020-06-15  2020-04-07-2020-06-15
Landing Page Link  https://shop.trudog.com/pages/boost-me-2020?utm_source=facebook&utm_medium=cpc&utm_campaign=sed-l1-conv-sandbox&utm_term=sed-l1-conv-sandbox-food-25-64-petco-ex&utm_content=sed-boost-lp27-poop-ad01-x&fbclid=IwAR1FvmZm1XkKqMTUo3B9aMB6GGW0b-Ybp7S8dJiGnTT8IIa1r2v6XyF20Qs  https://shop.trudog.com/pages/boost-me-2020   https://shop.trudog.com/products/treat-me-chicken-hearts-3-pack?utm_source=FBW&utm_medium=CPC&utm_campaign=%7B%7Bcampaign.name%7D%7D-%7B%7Badset.name%7D%7D&utm_content=%7B%7Bad.name%7D%7D

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by TruDog are successful.

TruDog Creative Analysis: 

TruDog placed a Video ad in 2020-03-10-2020-06-17, and got 1356 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.TruDog Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United States  United States  United States
Language  English  German  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

TruDog has the best conversion in United States, and can advertise more in United States in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.TruDog Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-03-10-2020-06-17  2020-03-02-2020-06-15  2020-04-07-2020-06-15
During  100 days  106 days 70 days 
Like  1356  1097  0
Share  1094  376  0
Comment  617  161  0

Advertising effectiveness is a direct manifestation of advertising. TruDog ‘s Top 1 ad received 1356 likes, 1094 shares, 617 comments in just 100 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for TruDog, helping TruDog to grasp the ad data more clearly.