Top Ads on Troubadour Goods

Troubadour Goods Background Introduction:

London brand specializing in minimalist bags and accessories, designed for maximum performance - www.troubadourgoods.com

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Troubadour Goods has been advertising and marketing on Facebook for many years. And Troubadour Goods has placed 62 of ads on the Facebook platform in the last month. In the past few years,Troubadour Goods has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Troubadour Goods on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Troubadour Goods. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Troubadour Goods.

BigSpy

1.Troubadour Goods Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Troubadour Goods  Troubadour Goods  Troubadour Goods
Page Categories  Bags/Luggage  Bags/Luggage  Bags/Luggage
Marketing Objectives Other  Other  Other
ECommerce Softwares  shopify  shopify  shopify

Troubadour Goods Marketing Objectives Analysis: 

Troubadour Goods has been operating in Bags/Luggage for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Troubadour Goods best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Troubadour Goods Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Shop now and pay over time - 4 interest-free payments  Look the part, wherever you go. Shop now and pay over time - 4 interest-free payments 
Ad Copy Text  Investing in the ultimate work-to-weekend bag is now easier than ever! Shop now and pay over time wi...  Our Adventure Tote is highly practical - waterproof leather and nylon fabric coupled with thoughtful...  no setting
Link Description  Slimline style to take you from the workday to the weekend.  N/A  N/A
Website Link  www.troubadourgoods.com  www.troubadourgoods.com  www.troubadourgoods.com
CTA  SHOP_NOW  SHOP_NOW  SHOP_NOW
Text Word Count 110  211  0
Like 33  771  0

Troubadour Goods Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Troubadour Goods Top 1 ads got 33 likes. Troubadour Goods uses a sentence with the finishing touch title: “Shop now and pay over time - 4 interest-free payments”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Troubadour Goods shared 110 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Troubadour Goods should continue to optimize the ad content.

3.Troubadour Goods Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Video  Carousel
Ad Time   2019-09-27-2020-06-18  2019-10-21-2020-06-15  2019-11-23-2020-06-09
Landing Page Link  https://www.troubadourgoods.com/collections/rucksacks-all?fbclid=IwAR080-Olv9NZmPHFAgwEFzdUYbC-ernpWFiY0rcXJTR7VW3ItnTFo18vo5c  https://www.troubadourgoods.com/collections/rucksacks-all   https://www.troubadourgoods.com/collections/rucksacks-all

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Troubadour Goods are successful.

Troubadour Goods Creative Analysis: 

Troubadour Goods placed a Carousel ad in 2019-09-27-2020-06-18, and got 33 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Troubadour Goods Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  Afghanistan  United Kingdom,Canada,Netherlands...
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Troubadour Goods has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Troubadour Goods Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-09-27-2020-06-18  2019-10-21-2020-06-15  2019-11-23-2020-06-09
During  266 days  239 days 200 days 
Like  33  771  0
Share  1  57  0
Comment  0  96  0

Advertising effectiveness is a direct manifestation of advertising. Troubadour Goods ‘s Top 1 ad received 33 likes, 1 shares, 0 comments in just 266 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Troubadour Goods, helping Troubadour Goods to grasp the ad data more clearly.