Top Ads on Trex Company

Trex Company Background Introduction:

Trex Company is the world’s number one decking and railing brand, and leader in high-performance, low-maintenance outdoor living products.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Trex Company has been advertising and marketing on Facebook for many years. And Trex Company has placed 53 of ads on the Facebook platform in the last month. In the past few years,Trex Company has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Trex Company on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Trex Company. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Trex Company.

BigSpy

1.Trex Company Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Trex Company  Trex Company  Trex Company
Page Categories  Building Materials  Building Materials  Building Materials
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Trex Company Marketing Objectives Analysis: 

Trex Company has been operating in Building Materials for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Trex Company best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Trex Company Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Find a TrexPro® Contractor  Trex® Deck Starter Tool The #1 Brand in Decking 
Ad Copy Text  Enter your city or zip code in our Find a Builder tool and find a contractor near you to build your ...  With our Deck Starter tool, choose a deck plan, color, and railing duo to get your estimate today!  How much does a composite deck cost? ???? Find out with Trex's cost calculator tool and get your mat...
Link Description  Trex pre-screens and hand-selects the very best professional contractors, deck builders and installers as part of our TrexPro® Platform. Find one near you!  Trex is the world's largest manufacturer of high composite decking, porches, railing, lighting, trim, framing and furniture. Choose your project and find all your materials at Home Depot.  Calculate Your Deck Cost Today.
Website Link  www.trex.com  homedepot.trex.com  www.trex.com
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 111  98  121
Like 3  10  1

Trex Company Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Trex Company Top 1 ads got 3 likes. Trex Company uses a sentence with the finishing touch title: “Find a TrexPro® Contractor”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Trex Company shared 111 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Trex Company should continue to optimize the ad content.

3.Trex Company Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-05-27-2020-06-19  2020-04-15-2020-06-13  2020-04-08-2020-05-31
Landing Page Link  https://www.trex.com/find-a-contractor/  https://homedepot.trex.com/?utm_source=facebook.com&utm_medium=social-ad&utm_campaign=seer_soc_g_home-depot_prospecting_trex_multi_all_c-us-m_p_lead_fbi_en_img_home-depot_zip&utm_content=demo_home-depot-renovators_multi_dynamic_home-depot_deck-starter&utm_term=sprint-1_img_dynamic_dynamic_hd-homepage&fbclid=IwAR2Qk2onMPEDhXra37yxQya3VgWMMYNGAsEQXff0Kng5kyrqY9OKSN5sO_s   https://www.trex.com/products/deck-cost-landing/productcalculator/?utm_source=facebook.com&utm_medium=social-ad&utm_campaign=seer_soc_g_cost-calculator_lookalike_trex_multi_all_c-us_p_lead_fbi_en_img_us-01042020&utm_content=lal-2_lead_cost-calc-converters_multi_img_cost-calculator_lookalike_us&utm_term=sprint-1_img_dynamic_dynamic_cost-calc

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Trex Company are successful.

Trex Company Creative Analysis: 

Trex Company placed a Image ad in 2020-05-27-2020-06-19, and got 3 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Trex Company Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  United States
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Trex Company has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Trex Company Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-27-2020-06-19  2020-04-15-2020-06-13  2020-04-08-2020-05-31
During  24 days  60 days 54 days 
Like  3  10  1
Share  13  107  436
Comment  18  1  1

Advertising effectiveness is a direct manifestation of advertising. Trex Company ‘s Top 1 ad received 3 likes, 13 shares, 18 comments in just 24 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Trex Company, helping Trex Company to grasp the ad data more clearly.