Top Ads on Treble Cone Ski Area

Treble Cone Ski Area Background Introduction:

The largest skiable area and the longest vertical in the Southern Lakes.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Treble Cone Ski Area has been advertising and marketing on Facebook for many years. And Treble Cone Ski Area has placed 7 of ads on the Facebook platform in the last month. In the past few years,Treble Cone Ski Area has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Treble Cone Ski Area on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Treble Cone Ski Area. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Treble Cone Ski Area.

BigSpy

1.Treble Cone Ski Area Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Treble Cone Ski Area  Treble Cone Ski Area  Treble Cone Ski Area
Page Categories  Mountain  Mountain  Mountain
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Treble Cone Ski Area Marketing Objectives Analysis: 

Treble Cone Ski Area has been operating in Mountain for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Treble Cone Ski Area best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Treble Cone Ski Area Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Grab Your Multi-Day Pass Now  Treble Cone Multi-Day Passes Treble Cone Multi-Day Passes 
Ad Copy Text  Ski Treble Cone, with 5 day passes for just $120/day. Add additional days for $99 ⛷️  Ski Treble Cone this season, with 5 day passes for just $120/day. Additional days only $99  Experience Treble Cone for just $100/day with our 10-day passes. Additional days only $99
Link Description  Treble Cone, NZ  Treble Cone  Treble Cone, NZ
Website Link  www.treblecone.com  www.treblecone.com  www.treblecone.com
CTA  BOOK_TRAVEL  BOOK_TRAVEL  BOOK_TRAVEL
Text Word Count 88  91  90
Like 0  0  3

Treble Cone Ski Area Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Treble Cone Ski Area Top 1 ads got 0 likes. Treble Cone Ski Area uses a sentence with the finishing touch title: “Grab Your Multi-Day Pass Now”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Treble Cone Ski Area shared 88 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is BOOK_TRAVEL.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Treble Cone Ski Area should continue to optimize the ad content.

3.Treble Cone Ski Area Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Video  Video
Ad Time   2019-04-17-2019-04-22  2019-04-17-2019-04-22  2019-04-17-2019-04-22
Landing Page Link  https://www.treblecone.com/lift-passes/lift-passes/?utm_source=Facebook&utm_medium=CPC&utm_campaign=FB/IG%20Pre-Season%20Campaign%20AU%20Market&utm_term=Acquisition%20%7C%20Interests&utm_content=V1%20%7C%20Week%208  https://www.treblecone.com/lift-passes/lift-passes/?utm_source=Facebook&utm_medium=CPC&utm_campaign=FB/IG%20Pre-Season%20Campaign%20AU%20Market&utm_term=Acquisition%20%7C%20Interests&utm_content=V1%20%7C%20Week%208   https://www.treblecone.com/lift-passes/lift-passes/?utm_source=Facebook&utm_medium=CPC&utm_campaign=FB/IG%20Pre-Season%20Campaign%20AU%20Market&utm_term=Acquisition%20%7C%20Interests&utm_content=V1%20%7C%20Week%208

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Treble Cone Ski Area are successful.

Treble Cone Ski Area Creative Analysis: 

Treble Cone Ski Area placed a Video ad in 2019-04-17-2019-04-22, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Treble Cone Ski Area Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Australia  New Zealand  Australia
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Treble Cone Ski Area has the best conversion in Australia, and can advertise more in Australia in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Treble Cone Ski Area Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-04-17-2019-04-22  2019-04-17-2019-04-22  2019-04-17-2019-04-22
During  6 days  6 days 6 days 
Like  0  0  3
Share  0  0  0
Comment  1  0  1

Advertising effectiveness is a direct manifestation of advertising. Treble Cone Ski Area ‘s Top 1 ad received 0 likes, 0 shares, 1 comments in just 6 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Treble Cone Ski Area, helping Treble Cone Ski Area to grasp the ad data more clearly.