Top Ads on Travelade

Travelade Background Introduction:

We’re a group of avid world travelers, and have come to realize that everyone’s travel style is different. We help you experience the world your way.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Travelade has been advertising and marketing on Facebook for many years. And Travelade has placed 74 of ads on the Facebook platform in the last month. In the past few years,Travelade has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Travelade on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Travelade. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Travelade.

BigSpy

1.Travelade Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Travelade  Travelade  Travelade
Page Categories  Tour Agency  Tour Agency  Tour Agency
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Travelade Marketing Objectives Analysis: 

Travelade has been operating in Tour Agency for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Travelade best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Travelade Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Free guidebook for your guests  Refer a friend and earn Signup for your Wanderguide 
Ad Copy Text  The easiest way to create a guidebook and share travel recommendations with your guests.  Create a beautiful online travel guide about Morocco.  Free travel guide for your guests, create your Wanderguide.
Link Description  N/A  N/A  All yo need to create a beautiful online travel guide
Website Link  create.wanderguide.com  create.wanderguide.com  travelade.com
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 88  53  59
Like 80  80  186

Travelade Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Travelade Top 1 ads got 80 likes. Travelade uses a sentence with the finishing touch title: “Free guidebook for your guests”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Travelade shared 88 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Travelade should continue to optimize the ad content.

3.Travelade Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Video  Video
Ad Time   2019-09-05-2020-02-15  2019-09-11-2020-02-15  2019-06-12-2019-12-18
Landing Page Link  http://create.wanderguide.com/affiliate/?utm_source=instapage&utm_medium=cpc&utm_campaign=instap_affiliate&utm_content=var_a  http://create.wanderguide.com/affiliate/?utm_source=instapage&utm_medium=cpc&utm_campaign=instap_affiliate&utm_content=var_a   https://travelade.com/wanderguide/?utm_source=Facebook&utm_medium=cpc&utm_campaign=Wanderguide_Sign_Up&utm_term=&utm_content=20sek_Video

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Travelade are successful.

Travelade Creative Analysis: 

Travelade placed a Video ad in 2019-09-05-2020-02-15, and got 80 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Travelade Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  N/A
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Travelade has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Travelade Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-09-05-2020-02-15  2019-09-11-2020-02-15  2019-06-12-2019-12-18
During  164 days  158 days 190 days 
Like  80  80  186
Share  8  8  11
Comment  8  8  10

Advertising effectiveness is a direct manifestation of advertising. Travelade ‘s Top 1 ad received 80 likes, 8 shares, 8 comments in just 164 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Travelade, helping Travelade to grasp the ad data more clearly.