Top Ads on Toyota Latino

Toyota Latino Background Introduction:

El compromiso de Toyota USA con la calidad es tan grande como su compromiso con los clientes. Valoramos tus opiniones. Únete a nuestra comunidad y continúa el diálogo.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Toyota Latino has been advertising and marketing on Facebook for many years. And Toyota Latino has placed 63 of ads on the Facebook platform in the last month. In the past few years,Toyota Latino has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Toyota Latino on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Toyota Latino. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Toyota Latino.

BigSpy

1.Toyota Latino Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Toyota Latino  Toyota Latino  Toyota Latino
Page Categories  Cars  Cars  Cars
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Toyota Latino Marketing Objectives Analysis: 

Toyota Latino has been operating in Cars for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Toyota Latino best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Toyota Latino Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Toyota Latino  Posee la noche y día Toyota Latino 
Ad Copy Text  Toyota tiene una emocionante línea de vehículos híbridos, ahora con 0% de interés.  El #Corolla Nightshade Edition disponible tiene un diseño exterior tan espectacular que nunca dejar...  Lo bueno se puso mejor. #Corolla
Link Description  N/A  El Toyota Corolla  N/A
Website Link  ad.doubleclick.net  ad.doubleclick.net  ad.doubleclick.net
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 86  118  32
Like 1439  1754  781

Toyota Latino Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Toyota Latino Top 1 ads got 1439 likes. Toyota Latino uses a sentence with the finishing touch title: “Toyota Latino”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Toyota Latino shared 86 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Toyota Latino should continue to optimize the ad content.

3.Toyota Latino Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Image  Carousel
Ad Time   2020-06-02-2020-06-18  2020-03-25-2020-06-14  2020-03-25-2020-06-08
Landing Page Link  https://ad.doubleclick.net/ddm/trackclk/N2938.885585UNIFIED/B23964563.274524682;dc_trk_aid=468836550;dc_trk_cid=130508757;dc_lat=;dc_rdid=;tag_for_child_directed_treatment=;tfua=?fbclid=IwAR2T5hWDZa5FFmoMq5AwnBKoBDbuFXcYqBdPIo4IpnP9kNZ-bFUjraruCRg  https://www.toyota.com/espanol/corolla/corolla-features/diseo-impresionante/corolla-nightshade/?dfaid=CSC:FY20_In-Market_Assets_Jan_Feb_Corolla_-_Social_-_Facebook_and_Instagram:Facebook:::   https://www.toyota.com/espanol/corolla/corolla-features/diseo-impresionante/corolla-nightshade/?dfaid=CSC:FY20_In-Market_Assets_Jan_Feb_Corolla_-_Social_-_Facebook_and_Instagram:Facebook:::

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Toyota Latino are successful.

Toyota Latino Creative Analysis: 

Toyota Latino placed a Carousel ad in 2020-06-02-2020-06-18, and got 1439 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Toyota Latino Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Philippines,El Salvador,Peru...  N/A  Dominican
Language  Filipino  Spanish  Filipino

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Toyota Latino has the best conversion in Philippines,El Salvador,Peru..., and can advertise more in Philippines,El Salvador,Peru... in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Toyota Latino Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-02-2020-06-18  2020-03-25-2020-06-14  2020-03-25-2020-06-08
During  17 days  82 days 76 days 
Like  1439  1754  781
Share  51  151  33
Comment  55  189  23

Advertising effectiveness is a direct manifestation of advertising. Toyota Latino ‘s Top 1 ad received 1439 likes, 51 shares, 55 comments in just 17 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Toyota Latino, helping Toyota Latino to grasp the ad data more clearly.