Top Ads on TokyoLife

TokyoLife Background Introduction:

TokyoLife giới thiệu SP Nhật Bản: KAI, KAO, Gunze-Sabrina, Inomata, Unicharm,..và thời trang TokyoBasic, InTheNow, nhiều thương hiệu khác Made in VN, China

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

TokyoLife has been advertising and marketing on Facebook for many years. And TokyoLife has placed 98 of ads on the Facebook platform in the last month. In the past few years,TokyoLife has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for TokyoLife on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for TokyoLife. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from TokyoLife.

BigSpy

1.TokyoLife Top 3 Ads Basic Understanding

   top1  top2  top3
Name  TokyoLife  TokyoLife  TokyoLife
Page Categories  Company  Company  Company
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

TokyoLife Marketing Objectives Analysis: 

TokyoLife has been operating in Company for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. TokyoLife best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.TokyoLife Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  TokyoLife  TokyoLife Combo Nước rửa bát chuẩn Nhật - 105.000đ/ 3 chai 
Ad Copy Text  XẢ HÀNG GIÁ CUỐI - GIÁ LUÔN LUÔN RẺ tại TokyoLife: Xả hàng Giá Cuối - RẺ NHẤ...  Đa dạng lựa chọn với Thế giới chống nắng Sunstop BÁN CHẠY NHẤT - Từ 60.000đ...  -
Link Description  Company  Company  N/A
Website Link  www.facebook.com  www.facebook.com  www.facebook.com
CTA  MESSAGE_PAGE  MESSAGE_PAGE  MESSAGE_PAGE
Text Word Count 1770  2603  2460
Like 1518  10584  68

TokyoLife Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. TokyoLife Top 1 ads got 1518 likes. TokyoLife uses a sentence with the finishing touch title: “TokyoLife”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. TokyoLife shared 1770 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is MESSAGE_PAGE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. TokyoLife should continue to optimize the ad content.

3.TokyoLife Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Video
Ad Time   2020-06-15-2020-06-16  2020-06-09-2020-06-16  2020-06-11-2020-06-15
Landing Page Link  https://www.facebook.com/273843122998539/posts/1309714479411393/  https://www.facebook.com/273843122998539/posts/1302552423460932/   https://www.facebook.com/TokyoLifeNow/videos/631519971040656/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by TokyoLife are successful.

TokyoLife Creative Analysis: 

TokyoLife placed a Image ad in 2020-06-15-2020-06-16, and got 1518 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.TokyoLife Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  Vietnam
Language  Filipino  Filipino  Vietnamese

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

TokyoLife has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.TokyoLife Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-15-2020-06-16  2020-06-09-2020-06-16  2020-06-11-2020-06-15
During  2 days  8 days 5 days 
Like  1518  10584  68
Share  41  32  6
Comment  216  230  2

Advertising effectiveness is a direct manifestation of advertising. TokyoLife ‘s Top 1 ad received 1518 likes, 41 shares, 216 comments in just 2 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for TokyoLife, helping TokyoLife to grasp the ad data more clearly.