Top Ads on Tokeet

Tokeet Background Introduction:

Tokeet is on a mission to simplify vacation rental management. With the most powerful platform on the market and a suite of tools for every step of the guest experience, Tokeet helps property owners & managers grow their short-term rental business.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Tokeet has been advertising and marketing on Facebook for many years. And Tokeet has placed 55 of ads on the Facebook platform in the last month. In the past few years,Tokeet has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Tokeet on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Tokeet. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Tokeet.

BigSpy

1.Tokeet Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Tokeet  Tokeet  Tokeet
Page Categories  Website  Website  Website
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Tokeet Marketing Objectives Analysis: 

Tokeet has been operating in Website for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Tokeet best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Tokeet Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  7,000 Airbnb Hosts Use Tokeet to Get More Bookings  Airbnb Host Makes 35% More By Using Tokeet Vacation Rental Hosts Grow Their Business by 30% With Tokeet 
Ad Copy Text  Tokeet is the #1 recommended product by vacation rental owners. Sign up for a free trial to discov...  Alyssa (Miami) - "I used to get about 14 bookings per month for my beach house from Airbnb. Once I s...  "In the few months I've been using Tokeet, I've went from being booked 4 times per week to 6. That's...
Link Description  Tokeet helps vacation rental hosts earn more money. Our software platform will get you more bookings at a higher average nightly rate.  Tokeet helps vacation rental hosts earn more money. Our software platform will get you more bookings at a higher average nightly rate.  N/A
Website Link  www.tokeet.com  www.tokeet.com  www.tokeet.com
CTA  SIGN_UP  LEARN_MORE  LEARN_MORE
Text Word Count 157  236  125
Like 2112  390  178

Tokeet Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Tokeet Top 1 ads got 2112 likes. Tokeet uses a sentence with the finishing touch title: “7,000 Airbnb Hosts Use Tokeet to Get More Bookings”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Tokeet shared 157 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SIGN_UP.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Tokeet should continue to optimize the ad content.

3.Tokeet Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Video
Ad Time   2020-03-15-2020-06-18  2019-11-12-2020-06-01  2020-01-10-2020-05-14
Landing Page Link  https://www.tokeet.com/index2.html  https://www.tokeet.com/index2.html?utm_source=facebook&utm_medium=paid&utm_campaign=Caribbean&ad_id=6118530017124&placement=Facebook_Mobile_Feed   https://www.tokeet.com/index2.html?utm_source=facebook&utm_medium=paid&utm_campaign=Tokeet_Caribbean&ad_id=6161498430924&placement=Facebook_Mobile_Feed

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Tokeet are successful.

Tokeet Creative Analysis: 

Tokeet placed a Image ad in 2020-03-15-2020-06-18, and got 2112 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Tokeet Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Philippines,Romania,Grenada...  Dominican  N/A
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Tokeet has the best conversion in Philippines,Romania,Grenada..., and can advertise more in Philippines,Romania,Grenada... in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Tokeet Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-03-15-2020-06-18  2019-11-12-2020-06-01  2020-01-10-2020-05-14
During  92 days  203 days 126 days 
Like  2112  390  178
Share  527  114  16
Comment  276  41  11

Advertising effectiveness is a direct manifestation of advertising. Tokeet ‘s Top 1 ad received 2112 likes, 527 shares, 276 comments in just 92 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Tokeet, helping Tokeet to grasp the ad data more clearly.