Top Ads on Tjuvholmen

Tjuvholmen Background Introduction:

Oslos nyeste bydel Tjuvholmen – ved sjøen, midt i byen. Her får du oppdatert informasjon om bydelens aktiviteter og arrangementer, nyheter om prosjektet og gode tilbud fra våre spennende spisesteder og butikker

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Tjuvholmen has been advertising and marketing on Facebook for many years. And Tjuvholmen has placed 3 of ads on the Facebook platform in the last month. In the past few years,Tjuvholmen has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Tjuvholmen on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Tjuvholmen. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Tjuvholmen.


1.Tjuvholmen Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Tjuvholmen  Tjuvholmen  Tjuvholmen
Page Categories  Hotel Resort  Promenade  Hotel Resort
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  wordpress  N/A

Tjuvholmen Marketing Objectives Analysis: 

Tjuvholmen has been operating in Hotel Resort for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Tjuvholmen best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Tjuvholmen Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  THE THIEF  Tjuvholmen Sjømagasin har re-åpnet THE THIEF 
Ad Copy Text  THIEF SPA - OPENING OFFER 50 minutes THIEF Classic Massage NOK 895 50 minutes THIEF Classic Facial N...  no setting  This gift card is loaded with NOK 5000. Who would you give it to? A winner is announced December 1st
Link Description  THIEF SPA - OPENING OFFER 50 minutes THIEF Classic Massage NOK 895 50 minutes THIEF Classic Facial NOK 995 Massage & Lunch at THIEF ROOF Grill NOK 1195 Massage & Dinner at THIEF ROOF Grill NOK 1345  For ikke lenge siden re-åpnet dørene til Tjuvholmen Sjømagasin. Som vi har lengtet, og ja-det var verdt å vente på!  度假酒店
Website Link
Text Word Count 197  0  100
Like 190  0  7056

Tjuvholmen Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Tjuvholmen Top 1 ads got 190 likes. Tjuvholmen uses a sentence with the finishing touch title: “THE THIEF”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Tjuvholmen shared 197 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is BOOK_TRAVEL.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Tjuvholmen should continue to optimize the ad content.

3.Tjuvholmen Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Image  Image
Ad Time   2020-05-06-2020-06-12  2020-06-04-2020-06-08  2019-11-14-2019-11-24
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Tjuvholmen are successful.

Tjuvholmen Creative Analysis: 

Tjuvholmen placed a Video ad in 2020-05-06-2020-06-12, and got 190 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Tjuvholmen Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Norway  Norway  N/A
Language  English  Norwegian  Chinese (Simplified)

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Tjuvholmen has the best conversion in Norway, and can advertise more in Norway in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Tjuvholmen Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-06-2020-06-12  2020-06-04-2020-06-08  2019-11-14-2019-11-24
During  38 days  5 days 11 days 
Like  190  0  7056
Share  12  0  68
Comment  12  0  32125

Advertising effectiveness is a direct manifestation of advertising. Tjuvholmen ‘s Top 1 ad received 190 likes, 12 shares, 12 comments in just 38 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Tjuvholmen, helping Tjuvholmen to grasp the ad data more clearly.