Top Ads on Time Center

Time Center Background Introduction:

Established in 1952, Time Center remains as the market leader in the watch retail industry in Jordan.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Time Center has been advertising and marketing on Facebook for many years. And Time Center has placed 241 of ads on the Facebook platform in the last month. In the past few years,Time Center has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Time Center on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Time Center. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Time Center.

BigSpy

1.Time Center Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Time Center  Time Center  Time Center
Page Categories  Jewelry & Watches Store  Shopping & Retail  Shopping & Retail
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Time Center Marketing Objectives Analysis: 

Time Center has been operating in Jewelry & Watches Store for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Time Center best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Time Center Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline   ℕ ⌚  Swatch Swatch 
Ad Copy Text  ' ⌚ | Still in search of the perfect present? Visit our stores and check our selection. Happy Fa...  Simplicity is the ultimate sophistication. Celebrate him with SKINNAVY. #FathersDay #SkinIrony #Fut...  Fathers just have a way of putting everything together. #FathersDay #TeamSwatch : HAPPY JOE LIME
Link Description  N/A  Simplicity is the ultimate sophistication. Celebrate him with SKINNAVY. #FathersDay #SkinIrony #FutureCalssic  Fathers just have a way of putting everything together. #FathersDay #TeamSwatch : HAPPY JOE LIME
Website Link  www.facebook.com  www.timecenter.jo  www.timecenter.jo
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 113  110  98
Like 190  350  232

Time Center Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Time Center Top 1 ads got 190 likes. Time Center uses a sentence with the finishing touch title: “ ℕ ⌚ ”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Time Center shared 113 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Time Center should continue to optimize the ad content.

3.Time Center Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-06-11-2020-06-19  2020-06-16-2020-06-18  2020-06-17-2020-06-18
Landing Page Link  https://www.facebook.com/TimeCenterJO/?_sref_=10156883197891205&refid=7&_ft_=adid.23844831828740161:qid.6839952685971051693:mf_story_key.-4596484147704045719:is_sponsored.1:ei.AI@AQLqrYYBR7Ilm7c_qzzpcFzUR_QkmrE0cFLMqNcptn7NMaKtlkn9TZ21uedJ0-WYo1_oWaArxAgeG8LDCJxIk1ff:top_level_post_id.10156883197896205:content_owner_id_new.170077526204:call_to_action_type.LEARN_MORE:page_id.170077526204:src.22:story_location.5:story_attachment_style.rich_media_collection:view_time.1592550586:filter.h_nor:tds_flgs.3:actrs.170077526204:page_insights.%7B%22170077526204%22:%7B%22page_id%22:170077526204,%22page_id_type%22:%22page%22,%22actor_id%22:170077526204,%22dm%22:%7B%22isShare%22:1,%22originalPostOwnerID%22:0%7D,%22psn%22:%22EntStatusCreationStory%22,%22post_context%22:%7B%22object_fbtype%22:266,%22publish_time%22:1591968885,%22story_name%22:%22EntStatusCreationStory%22,%22story_fbid%22:%5B10156883197896205%5D%7D,%22role%22:1,%22sl%22:5,%22targets%22:%5B%7B%22actor_id%22:170077526204,%22page_id%22:170077526204,%22post_id%22:10156883197896205,%22role%22:1,%22share_id%22:0%7D%5D%7D%7D&__tn__=Cl-R  https://www.timecenter.jo/brands/swatch%0A%0A   https://www.timecenter.jo/brands/swatch%0A%0A

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Time Center are successful.

Time Center Creative Analysis: 

Time Center placed a Image ad in 2020-06-11-2020-06-19, and got 190 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Time Center Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Jordan  Jordan  Jordan
Language  N/A  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Time Center has the best conversion in Jordan, and can advertise more in Jordan in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Time Center Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-11-2020-06-19  2020-06-16-2020-06-18  2020-06-17-2020-06-18
During  9 days  3 days 2 days 
Like  190  350  232
Share  4  0  6
Comment  9  6  5

Advertising effectiveness is a direct manifestation of advertising. Time Center ‘s Top 1 ad received 190 likes, 4 shares, 9 comments in just 9 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Time Center, helping Time Center to grasp the ad data more clearly.