Top Ads on Tigo Costa Rica

Tigo Costa Rica Background Introduction:

Tigo es una empresa regional de telecomunicaciones con presencia en Latinoamérica y África.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Tigo Costa Rica has been advertising and marketing on Facebook for many years. And Tigo Costa Rica has placed 73 of ads on the Facebook platform in the last month. In the past few years,Tigo Costa Rica has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Tigo Costa Rica on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Tigo Costa Rica. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Tigo Costa Rica.


1.Tigo Costa Rica Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Tigo Costa Rica  Tigo Costa Rica  Tigo Costa Rica
Page Categories  Cable & Satellite Company  Cable & Satellite Company  Cable & Satellite Company
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Tigo Costa Rica Marketing Objectives Analysis: 

Tigo Costa Rica has been operating in Cable & Satellite Company for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Tigo Costa Rica best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Tigo Costa Rica Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Solicitalo aquí  ¡Llene el formulario! Solicitalo aquí 
Ad Copy Text  ¡Disfrutá el mejor entretenimiento! 30 megas + TV Digital por ₡25.900 Incluye Amazon Prime Video...  Haga de Microsoft Teams la mejor herramienta de su empresa para sus reuniones de Teletrabajo. Solic...  ¡Disfrutá el mejor entretenimiento! 30 megas + TV Digital por ₡25.900 Incluye Amazon Prime Video...
Link Description  N/A  N/A  N/A
Website Link
Text Word Count 197  268  197
Like 10  24  8

Tigo Costa Rica Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Tigo Costa Rica Top 1 ads got 10 likes. Tigo Costa Rica uses a sentence with the finishing touch title: “Solicitalo aquí”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Tigo Costa Rica shared 197 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Tigo Costa Rica should continue to optimize the ad content.

3.Tigo Costa Rica Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Video
Ad Time   2020-06-05-2020-06-15  2020-03-28-2020-06-15  2020-06-05-2020-06-11
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Tigo Costa Rica are successful.

Tigo Costa Rica Creative Analysis: 

Tigo Costa Rica placed a Image ad in 2020-06-05-2020-06-15, and got 10 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Tigo Costa Rica Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Costa Rica  Costa Rica,United States  Costa Rica
Language  Spanish  Spanish  Spanish

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Tigo Costa Rica has the best conversion in Costa Rica, and can advertise more in Costa Rica in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Tigo Costa Rica Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-05-2020-06-15  2020-03-28-2020-06-15  2020-06-05-2020-06-11
During  11 days  80 days 7 days 
Like  10  24  8
Share  0  6  0
Comment  0  8  0

Advertising effectiveness is a direct manifestation of advertising. Tigo Costa Rica ‘s Top 1 ad received 10 likes, 0 shares, 0 comments in just 11 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Tigo Costa Rica, helping Tigo Costa Rica to grasp the ad data more clearly.