Top Ads on Tiger Beer

Tiger Beer Background Introduction:

Award-winning Tiger beer is a refreshing bold lager while Tiger Radler gives double the refreshment infused with natural lemon juice.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Tiger Beer has been advertising and marketing on Facebook for many years. And Tiger Beer has placed 178 of ads on the Facebook platform in the last month. In the past few years,Tiger Beer has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Tiger Beer on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Tiger Beer. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Tiger Beer.

BigSpy

1.Tiger Beer Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Tiger Beer  Tiger Beer  Tiger Beer
Page Categories  Brewery  Brewery  Brewery
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Tiger Beer Marketing Objectives Analysis: 

Tiger Beer has been operating in Brewery for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Tiger Beer best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Tiger Beer Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Get 1 big bottle @ RM13!  Redmart Special Offer Tiger Beer 
Ad Copy Text  It’s easy to refresh with an offer that’s hard to beat! Buy 1 big bottle of Tiger Crystal for on...  Purchase Tiger Crystal for just $12.90 only from 17-25 June! Filtered at -1°C for that Crystal Cold...  ЧАС ХИЙСЭН ДҮҮРЭН АМТ. #TigerBrand #UnCageYourTiger
Link Description  Find your nearest outlet now.  6s-Can $12.90 (UP $16.40)  ЧАС ХИЙСЭН ДҮҮРЭН АМТ. #TigerBrand #UnCageYourTiger
Website Link  www.tigerbeer.com  c.lazada.sg  www.facebook.com
CTA  LEARN_MORE  SHOP_NOW  
Text Word Count 373  124  70
Like 1618  60  326

Tiger Beer Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Tiger Beer Top 1 ads got 1618 likes. Tiger Beer uses a sentence with the finishing touch title: “Get 1 big bottle @ RM13!”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Tiger Beer shared 373 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Tiger Beer should continue to optimize the ad content.

3.Tiger Beer Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Image  Image
Ad Time   2020-06-12-2020-06-19  2020-06-15-2020-06-19  2020-06-15-2020-06-18
Landing Page Link  https://www.tigerbeer.com/my/en/agegate?returnUrl=https://www.tigerbeer.com/my/en/tigercrystalrm13promo?utm_source%3DFB-IG%26utm_medium%3DTiger%26utm_campaign%3Dtigercrystalsustenance_TigerCrystal_CPM_reach_Open%26utm_content%3DVideo_CPM_english_male-female_Nationwide_all_all_video-vert_20200612_RM13/bottle%26fbclid%3DIwAR2ZGLmIiO0YViD4rczFz2LcOk-Z67j5zNBrozUp5JKlDLAE-soguGHn8JY  https://c.lazada.sg/t/c.5vVde?intent=false&fallback=true&url=https://www.lazada.sg/products/tiger-crystal-beer-can-6x320ml-i458616489-s1230696396.html   https://www.facebook.com/175327849187436/posts/3009679222418937/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Tiger Beer are successful.

Tiger Beer Creative Analysis: 

Tiger Beer placed a Video ad in 2020-06-12-2020-06-19, and got 1618 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Tiger Beer Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Malaysia  Singapore  N/A
Language  English  English  German

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Tiger Beer has the best conversion in Malaysia, and can advertise more in Malaysia in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Tiger Beer Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-12-2020-06-19  2020-06-15-2020-06-19  2020-06-15-2020-06-18
During  8 days  5 days 4 days 
Like  1618  60  326
Share  106  6  15
Comment  40  1  6

Advertising effectiveness is a direct manifestation of advertising. Tiger Beer ‘s Top 1 ad received 1618 likes, 106 shares, 40 comments in just 8 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Tiger Beer, helping Tiger Beer to grasp the ad data more clearly.