Top Ads on Ticketek Australia

Ticketek Australia Background Introduction:

Tour announcements, info, and special offers! Check our FAQs: http://premier.ticketek.com.au/content/help/faqs.aspx Questions? 9am-8pm Mon-Sat, 9am-5pm Sun (AEDST)

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Ticketek Australia has been advertising and marketing on Facebook for many years. And Ticketek Australia has placed 386 of ads on the Facebook platform in the last month. In the past few years,Ticketek Australia has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Ticketek Australia on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Ticketek Australia. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Ticketek Australia.

BigSpy

1.Ticketek Australia Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Ticketek Australia  Ticketek Australia  Ticketek Australia
Page Categories  Ticket Sales  Ticket Sales  Ticket Sales
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Ticketek Australia Marketing Objectives Analysis: 

Ticketek Australia has been operating in Ticket Sales for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Ticketek Australia best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Ticketek Australia Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Robbie Williams | Saturday 14 March | Lakeside Stadium  Holden State of Origin Series 2020 | On Sale Now Wizard Of Oz | Ticketek® Official Tickets 
Ad Copy Text  Great new Robbie Williams tickets just released and on sale now! General Admission tickets $99* Res...  Be there and witness Australia’s biggest Rivalry, 40 years in the making!  Take the whole family over the rainbow with great savings on family passes!
Link Description  *On sale now until allocation exhausted.  N/A  During April school holidays!
Website Link  premier.ticketek.com.au  premier.ticketek.com.au  premier.ticketek.com.au
CTA  BOOK_TRAVEL  BOOK_TRAVEL  BOOK_TRAVEL
Text Word Count 238  75  75
Like 286  79  22

Ticketek Australia Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Ticketek Australia Top 1 ads got 286 likes. Ticketek Australia uses a sentence with the finishing touch title: “Robbie Williams | Saturday 14 March | Lakeside Stadium”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Ticketek Australia shared 238 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is BOOK_TRAVEL.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Ticketek Australia should continue to optimize the ad content.

3.Ticketek Australia Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Video  Image
Ad Time   2020-03-02-2020-03-02  2020-03-02-2020-03-02  2020-02-20-2020-02-29
Landing Page Link  https://premier.ticketek.com.au/shows/show.aspx?sh=F1WTROBB20&utm_source=tktpaidsocial&utm_medium=TKTSocialMedia&utm_campaign=tktpaidsocial&fbclid=IwAR0EybZ7jZhGB3mYEa2JQvNIB4xv-q-DVpT9cfI-Cd186gT22S_tpgi30KA  https://premier.ticketek.com.au/shows/show.aspx?sh=ORIGIN20&utm_source=tktpaidsocial&utm_medium=tktpaidsocial&utm_campaign=ORIGIN20&fbclid=IwAR0wUBjQYgT3ps-o8A-1lXZtW-WDtQBj97hMaz_-sREnDC8RIqTTT8k0CeY   https://premier.ticketek.com.au/shows/show.aspx?sh=WIZARDOZ19&utm_source=TKTpaidsocial&utm_medium=TKTpaidsocial&utm_campaign=WIZARDOZ19

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Ticketek Australia are successful.

Ticketek Australia Creative Analysis: 

Ticketek Australia placed a Image ad in 2020-03-02-2020-03-02, and got 286 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Ticketek Australia Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  N/A
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Ticketek Australia has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Ticketek Australia Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-03-02-2020-03-02  2020-03-02-2020-03-02  2020-02-20-2020-02-29
During  1 days  1 days 10 days 
Like  286  79  22
Share  29  6  1
Comment  166  12  8

Advertising effectiveness is a direct manifestation of advertising. Ticketek Australia ‘s Top 1 ad received 286 likes, 29 shares, 166 comments in just 1 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Ticketek Australia, helping Ticketek Australia to grasp the ad data more clearly.