Top Ads on Thrivent Federal Credit Union

Thrivent Federal Credit Union Background Introduction:

Thrivent Federal Credit Union is a not-for-profit, faith-based financial cooperative. Visit ThriventCU.com/about-us to learn more.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Thrivent Federal Credit Union has been advertising and marketing on Facebook for many years. And Thrivent Federal Credit Union has placed 27 of ads on the Facebook platform in the last month. In the past few years,Thrivent Federal Credit Union has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Thrivent Federal Credit Union on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Thrivent Federal Credit Union. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Thrivent Federal Credit Union.

BigSpy

1.Thrivent Federal Credit Union Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Thrivent Federal Credit Union  Thrivent Federal Credit Union  Thrivent Federal Credit Union
Page Categories  Credit Union  Credit Union  Credit Union
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Thrivent Federal Credit Union Marketing Objectives Analysis: 

Thrivent Federal Credit Union has been operating in Credit Union for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Thrivent Federal Credit Union best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Thrivent Federal Credit Union Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Thrivent Federal Credit Union  Calculate a Wise Mortgage Calculate a Wise Mortgage 
Ad Copy Text  Will your mortgage leave room for living, saving and giving? Use our Wise Mortgage Calculator to see...  Leave room for living, saving and giving  Can a smaller mortgage help you live out your faith and values?
Link Description  N/A  We guide Christians be wise with money  We guide Christians to be wise with money
Website Link  www.thriventwisemortgage.com  www.thriventwisemortgage.com  www.thriventwisemortgage.com
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 143  40  63
Like 0  15  3

Thrivent Federal Credit Union Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Thrivent Federal Credit Union Top 1 ads got 0 likes. Thrivent Federal Credit Union uses a sentence with the finishing touch title: “Thrivent Federal Credit Union”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Thrivent Federal Credit Union shared 143 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Thrivent Federal Credit Union should continue to optimize the ad content.

3.Thrivent Federal Credit Union Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Video  Video
Ad Time   2019-02-24-2019-04-20  2019-03-18-2019-04-20  2019-02-26-2019-04-20
Landing Page Link  https://www.thriventwisemortgage.com/calculator?utm_source=tfcuig&utm_campaign=wisemortgageft&utm_medium=social&utm_term=house  https://www.thriventwisemortgage.com/calculator?utm_source=tfcuig&utm_campaign=wisemortgageft&utm_medium=social&utm_term=house   https://www.thriventwisemortgage.com/calculator?utm_source=tfcuig&utm_campaign=wisemortgageft&utm_medium=social&utm_term=house

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Thrivent Federal Credit Union are successful.

Thrivent Federal Credit Union Creative Analysis: 

Thrivent Federal Credit Union placed a Video ad in 2019-02-24-2019-04-20, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Thrivent Federal Credit Union Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United States  United States  United States
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Thrivent Federal Credit Union has the best conversion in United States, and can advertise more in United States in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Thrivent Federal Credit Union Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-02-24-2019-04-20  2019-03-18-2019-04-20  2019-02-26-2019-04-20
During  56 days  34 days 54 days 
Like  0  15  3
Share  0  1  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. Thrivent Federal Credit Union ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 56 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Thrivent Federal Credit Union, helping Thrivent Federal Credit Union to grasp the ad data more clearly.