Top Ads on Thoughtful Gifts

Thoughtful Gifts Background Introduction:

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Thoughtful Gifts has been advertising and marketing on Facebook for many years. And Thoughtful Gifts has placed 82 of ads on the Facebook platform in the last month. In the past few years,Thoughtful Gifts has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Thoughtful Gifts on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Thoughtful Gifts. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Thoughtful Gifts.

BigSpy

1.Thoughtful Gifts Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Thoughtful Gifts  Thoughtful Gifts  Thoughtful Gifts
Page Categories  Gift Shop  Gift Shop  Gift Shop
Marketing Objectives Other  Other  Other
ECommerce Softwares  shopify  shopify  shopify

Thoughtful Gifts Marketing Objectives Analysis: 

Thoughtful Gifts has been operating in Gift Shop for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Thoughtful Gifts best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Thoughtful Gifts Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Ollie + Hank  Thoughtful Gift N/A 
Ad Copy Text  no setting  no setting  no setting
Link Description  N/A  N/A  N/A
Website Link  ollieandhank.com  www.notanotherbunchofflowers.com  notanotherbunchofflowers.com
CTA  SHOP_NOW  SHOP_NOW  SHOP_NOW
Text Word Count 0  0  0
Like 0  0  0

Thoughtful Gifts Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Thoughtful Gifts Top 1 ads got 0 likes. Thoughtful Gifts uses a sentence with the finishing touch title: “Ollie + Hank”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Thoughtful Gifts shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Thoughtful Gifts should continue to optimize the ad content.

3.Thoughtful Gifts Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Video  Carousel
Ad Time   2020-04-06-2020-06-11  2020-06-08-2020-06-09  2018-05-21-2020-06-09
Landing Page Link  https://ollieandhank.com/  https://www.notanotherbunchofflowers.com/collections/custom-gift-boxes   https://www.notanotherbunchofflowers.com/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Thoughtful Gifts are successful.

Thoughtful Gifts Creative Analysis: 

Thoughtful Gifts placed a Carousel ad in 2020-04-06-2020-06-11, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Thoughtful Gifts Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  Ireland
Language  German  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Thoughtful Gifts has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Thoughtful Gifts Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-04-06-2020-06-11  2020-06-08-2020-06-09  2018-05-21-2020-06-09
During  67 days  2 days 751 days 
Like  0  0  0
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. Thoughtful Gifts ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 67 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Thoughtful Gifts, helping Thoughtful Gifts to grasp the ad data more clearly.