Top Ads on Thomson Reuters España

Thomson Reuters España Background Introduction:

Thomson Reuters, compañía líder en soluciones tecnológicas e información inteligente ofrece una gran oferta de servicios y productos para los profesionales

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Thomson Reuters España has been advertising and marketing on Facebook for many years. And Thomson Reuters España has placed 45 of ads on the Facebook platform in the last month. In the past few years,Thomson Reuters España has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Thomson Reuters España on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Thomson Reuters España. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Thomson Reuters España.

BigSpy

1.Thomson Reuters España Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Thomson Reuters España  Thomson Reuters España  Thomson Reuters España
Page Categories  Lawyer & Law Firm  Lawyer & Law Firm  Lawyer & Law Firm
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Thomson Reuters España Marketing Objectives Analysis: 

Thomson Reuters España has been operating in Lawyer & Law Firm for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Thomson Reuters España best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Thomson Reuters España Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Conoce todo el Texto Refundido de la Ley Concursal  Finaliza el test y descubre si estás preparado. Thomson Reuters España 
Ad Copy Text  Desgrana todas las novedades del nuevo Texto Refundido de la Ley Concursal con un % . En este curs...  ¿Te gustaría saber si estás preparado para afrontar las necesidades de tus clientes? Las circun...  Mantén tu despacho a pleno rendimiento. Aranzadi One incorpora un software de gestión + BBDD j...
Link Description  Inscríbete ya y continua ampliando tu formación.  Descubre si estás preparado para asumir las nuevas necesidades de tus clientes.  N/A
Website Link  www.thomsonreuters.es  www.thomsonreuters.es  www.facebook.com
CTA  LEARN_MORE  LEARN_MORE  
Text Word Count 616  419  277
Like 4  6  61

Thomson Reuters España Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Thomson Reuters España Top 1 ads got 4 likes. Thomson Reuters España uses a sentence with the finishing touch title: “Conoce todo el Texto Refundido de la Ley Concursal”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Thomson Reuters España shared 616 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Thomson Reuters España should continue to optimize the ad content.

3.Thomson Reuters España Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-06-17-2020-06-18  2020-06-08-2020-06-18  2020-05-26-2020-06-18
Landing Page Link  https://www.thomsonreuters.es/es.html?utm_source=facebook&utm_medium=RRSSP  https://www.thomsonreuters.es/es/test-transformacion-digital-de-despachos-de-abogados.html?utm_source=facebook&utm_medium=cpc&utm_campaign=FBK_infografia&fbclid=IwAR1OuORbbRhXzmOKuPIY2lfUWwamNRaYG7bmYYLSxXKGMdoxn-aG7h0DlzY   https://www.facebook.com/ThomsonReutersESP/?_sref_=2937768316261668&refid=7&_ft_=adid.6198042396131%3Aqid.6839762174001738910%3Amf_story_key.662994335000561089%3Amtime.1592506231%3Ais_sponsored.1%3Aei.AI%40AQLlNZldCAFULpY7LYJ2is2-ZoYsVcArXHeaxpg6lzwnZ9aZ0MbgRCNXsENNI38s4ic9UjEjAB9OP8NDGv78nHW2%3Atop_level_post_id.2937768322928334%3Acontent_owner_id_new.120038021368059%3Apage_id.120038021368059%3Asrc.22%3Astory_location.5%3Astory_attachment_style.lead_gen%3Aview_time.1592506229%3Afilter.h_nor%3Atds_flgs.3%3Aactrs.120038021368059%3Apage_insights.%7B%22120038021368059%22%3A%7B%22page_id%22%3A120038021368059%2C%22page_id_type%22%3A%22page%22%2C%22actor_id%22%3A120038021368059%2C%22dm%22%3A%7B%22isShare%22%3A1%2C%22originalPostOwnerID%22%3A0%7D%2C%22psn%22%3A%22EntStatusCreationStory%22%2C%22post_context%22%3A%7B%22object_fbtype%22%3A266%2C%22publish_time%22%3A1586769771%2C%22story_name%22%3A%22EntStatusCreationStory%22%2C%22story_fbid%22%3A%5B2937768322928334%5D%7D%2C%22role%22%3A1%2C%22sl%22%3A5%2C%22targets%22%3A%5B%7B%22actor_id%22%3A120038021368059%2C%22page_id%22%3A120038021368059%2C%22post_id%22%3A2937768322928334%2C%22role%22%3A1%2C%22share_id%22%3A0%7D%5D%7D%7D&__tn__=%7E-R

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Thomson Reuters España are successful.

Thomson Reuters España Creative Analysis: 

Thomson Reuters España placed a Image ad in 2020-06-17-2020-06-18, and got 4 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Thomson Reuters España Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  Moldavia  N/A
Language  Spanish  Spanish  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Thomson Reuters España has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Thomson Reuters España Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-17-2020-06-18  2020-06-08-2020-06-18  2020-05-26-2020-06-18
During  2 days  11 days 24 days 
Like  4  6  61
Share  0  1  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. Thomson Reuters España ‘s Top 1 ad received 4 likes, 0 shares, 0 comments in just 2 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Thomson Reuters España, helping Thomson Reuters España to grasp the ad data more clearly.