Top Ads on The Original Mattress Factory
The Original Mattress Factory Background Introduction:
The Original Mattress Factory was founded to produce quality mattresses and box springs and sell them direct to the consumer, thereby providing great value.
Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.
The Original Mattress Factory has been advertising and marketing on Facebook for many years. And The Original Mattress Factory has placed 62 of ads on the Facebook platform in the last month. In the past few years,The Original Mattress Factory has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.
BigSpy is the best social media ad spy tool. Searching for The Original Mattress Factory on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for The Original Mattress Factory. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from The Original Mattress Factory.
1.The Original Mattress Factory Top 3 Ads Basic Understanding
|Name||The Original Mattress Factory||The Original Mattress Factory||The Original Mattress Factory|
|Page Categories||Mattress Store||Mattress Store||Mattress Store|
The Original Mattress Factory Marketing Objectives Analysis:
The Original Mattress Factory has been operating in Mattress Store for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.
Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. The Original Mattress Factory best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.
2.The Original Mattress Factory Top 3 Ads Content Display
We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?
|Ad Headline||Great beds. No bull.||Great beds. No bull.||Great beds. No bull.|
|Ad Copy Text||We build quality mattresses and box springs and sell them directly to you. Get the same great qualit...||We build quality mattresses and box springs and sell them directly to you. Get the same great qualit...||At the Original Mattress Factory, we eliminate the middleman to sell quality products without the bi...|
|Link Description||Visit Our Online Store!||Visit Our Online Store!||Find a Store Today!|
|Text Word Count||123||123||109|
The Original Mattress Factory Top 1 Ad Content Analysis：
Ad title: Text is an extension of the creative. The Original Mattress Factory Top 1 ads got 14 likes. The Original Mattress Factory uses a sentence with the finishing touch title: “Great beds. No bull.”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.
The text is a supplement to the headline. The Original Mattress Factory shared 123 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.
Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.
The main role of the creative is to attract users, and the ad copy is the key factor for conversion. The Original Mattress Factory should continue to optimize the ad content.
3.The Original Mattress Factory Top 3 Ads Creative Selection
|Landing Page Link||https://ad.doubleclick.net/ddm/clk/447517477;251305078;m?utm_id=fb_cmp-23843212337730237_adg-23843477323220237_ad-23843477323230237&k_cca=PleaseAssignTagToAd&2k_cca=PleaseAssignTagToAd||https://ad.doubleclick.net/ddm/clk/447517477;251305078;m?utm_id=fb_cmp-23843212337730237_adg-23843477323220237_ad-23843477323230237&k_cca=PleaseAssignTagToAd&2k_cca=PleaseAssignTagToAd||https://3518.xg4ken.com/media/redir.php?prof=455&cid=182196969&url%5B0%5D=https%3A%2F%2Fad.doubleclick.net%2Fddm%2Fclk%2F440475825%3B243868615%3Br%3Fhttps%3A%2F%2Fwww.originalmattress.com%2Ffind-a-store%3Futm_source%3Dfacebook%26utm_medium%3Dsocial%26utm_content%3Dmiddleman_learn-more_man_conquesting_%25ecid%21_243868615%26utm_campaign%3Dtomf_find-a-store_omf-digital-media_raleigh-durham_bt%26utm_id%3Dfb_cmp-23843262931610237_adg-23843262931500237_ad-23843263068750237%26k_cca%3Dkenshoo%2520ida&fbclid=IwAR2P8J7kFdRDfYg4w00L49p7lZoFujEuvjXw4-riXxwJnZFkgUl28XvKt7k|
The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by The Original Mattress Factory are successful.
The Original Mattress Factory Creative Analysis:
The Original Mattress Factory placed a Image ad in 2020-03-12-2020-03-12, and got 14 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.
4.The Original Mattress Factory Top 3 Ads Audience Analysis:
Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?
Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.
The Original Mattress Factory has the best conversion in N/A, and can advertise more in N/A in the future.
In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.
5.The Original Mattress Factory Top 3 Ads Performance Display
|During||1 days||2 days||84 days|
Advertising effectiveness is a direct manifestation of advertising. The Original Mattress Factory ‘s Top 1 ad received 14 likes, 0 shares, 0 comments in just 1 days.
Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for The Original Mattress Factory, helping The Original Mattress Factory to grasp the ad data more clearly.