Top Ads on The Gentle Ride

The Gentle Ride Background Introduction:

urban bikes, bags, accessories • style over speed Lithuania

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

The Gentle Ride has been advertising and marketing on Facebook for many years. And The Gentle Ride has placed 110 of ads on the Facebook platform in the last month. In the past few years,The Gentle Ride has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for The Gentle Ride on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for The Gentle Ride. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from The Gentle Ride.

BigSpy

1.The Gentle Ride Top 3 Ads Basic Understanding

   top1  top2  top3
Name  The Gentle Ride  The Gentle Ride  The Gentle Ride
Page Categories  Bicycle Shop  Bicycle Shop  Bicycle Shop
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

The Gentle Ride Marketing Objectives Analysis: 

The Gentle Ride has been operating in Bicycle Shop for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. The Gentle Ride best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.The Gentle Ride Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Rains Backpack Mini Charcoal  Rains Boonie Hat Black S2 The Gentle Ride 
Ad Copy Text  naujausi modeliai, miesto klasika ir tavo asmeniniai favoritai. rinkis ir mėgaukis - pristatome gre...  nenuspėjamų orų sinonimu tapę lietpalčiai, neperšlampančios kuprinės ir kiti svarbiausi kasd...  just in time delivery from Deus Ex Machina! mūsų lentynas papildė kepurės ir marškinėliai, tap...
Link Description  gauk per 1-2 d.d.  gauk per 1-2 d.d.  just in time delivery from Deus Ex Machina! mūsų lentynas papildė kepurės ir marškinėliai, tapę neatsiejamu vasaros garderobo akcentu. all for the urban lifestyle www.gentleride.lt
Website Link  gentleride.lt  gentleride.lt  www.gentleride.lt
CTA  SHOP_NOW  SHOP_NOW  
Text Word Count 159  180  187
Like 0  0  24

The Gentle Ride Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. The Gentle Ride Top 1 ads got 0 likes. The Gentle Ride uses a sentence with the finishing touch title: “Rains Backpack Mini Charcoal”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. The Gentle Ride shared 159 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. The Gentle Ride should continue to optimize the ad content.

3.The Gentle Ride Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Carousel  Image
Ad Time   2020-06-16-2020-06-19  2020-06-16-2020-06-18  2020-06-16-2020-06-18
Landing Page Link  https://gentleride.lt/?utm_source=facebook&utm_medium=cpc&utm_campaign=%7B%7Bcampaign.name%7D%7D&utm_content=%7B%7Badset.name%7D%7D  https://gentleride.lt/internetu/miesto-kuprines-internetu/rains-internetu/rains-backpack-mini-charcoal/?adTribesID=ed07d5b7e810ecba196cb845bff433af%7Cadtribes%7C5979&utm_source=facebook&utm_campaign=NEW+-+Dynamic&utm_medium=cpc&utm_term=5979&utm_content=New+-+Dynamic+-+Basic&fbclid=IwAR2QeRMZwmQwt4dzQjri0DuIie505zTehbvCnkKDx6ifOC5HbBdXw_I-3DY   http://www.gentleride.lt/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by The Gentle Ride are successful.

The Gentle Ride Creative Analysis: 

The Gentle Ride placed a Carousel ad in 2020-06-16-2020-06-19, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.The Gentle Ride Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Lithuania  N/A  Lithuania
Language  Indonesian  Indonesian  Lithuanian

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

The Gentle Ride has the best conversion in Lithuania, and can advertise more in Lithuania in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.The Gentle Ride Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-16-2020-06-19  2020-06-16-2020-06-18  2020-06-16-2020-06-18
During  4 days  3 days 3 days 
Like  0  0  24
Share  0  0  1
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. The Gentle Ride ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 4 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for The Gentle Ride, helping The Gentle Ride to grasp the ad data more clearly.