Top Ads on The Clever Clove

The Clever Clove Background Introduction:

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

The Clever Clove has been advertising and marketing on Facebook for many years. And The Clever Clove has placed 37 of ads on the Facebook platform in the last month. In the past few years,The Clever Clove has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for The Clever Clove on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for The Clever Clove. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from The Clever Clove.


1.The Clever Clove Top 3 Ads Basic Understanding

   top1  top2  top3
Name  The Clever Clove  The Clever Clove  The Clever Clove
Page Categories  Gift Shop  Gift Shop  Gift Shop
Marketing Objectives Other  Other  Other
ECommerce Softwares  shopify  shopify  shopify

The Clever Clove Marketing Objectives Analysis: 

The Clever Clove has been operating in Gift Shop for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. The Clever Clove best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.The Clever Clove Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Kitty & Books Enamel Pin  Sebastian the Scottish Highland Cow Knitting Pin Just One More Page Pin 
Ad Copy Text  no setting  no setting  no setting
Link Description  Welcome to The Clever Clove, home of cozy and delightful gifts perfect for lovers of reading, warm drinks, and a little magic.  Welcome to The Clever Clove, home of cozy and delightful gifts perfect for lovers of reading, warm drinks, and a little magic.  Welcome to The Clever Clove, home of cozy and delightful gifts perfect for lovers of reading, warm drinks, and a little magic.
Website Link
Text Word Count 0  0  0
Like 0  0  0

The Clever Clove Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. The Clever Clove Top 1 ads got 0 likes. The Clever Clove uses a sentence with the finishing touch title: “Kitty & Books Enamel Pin”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. The Clever Clove shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. The Clever Clove should continue to optimize the ad content.

3.The Clever Clove Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-04-27-2020-06-20  2020-05-24-2020-06-20  2020-04-11-2020-06-20
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by The Clever Clove are successful.

The Clever Clove Creative Analysis: 

The Clever Clove placed a Image ad in 2020-04-27-2020-06-20, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.The Clever Clove Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United States,Canada  United States,Canada  United Kingdom,United States,Canada
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

The Clever Clove has the best conversion in United States,Canada, and can advertise more in United States,Canada in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.The Clever Clove Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-04-27-2020-06-20  2020-05-24-2020-06-20  2020-04-11-2020-06-20
During  55 days  28 days 71 days 
Like  0  0  0
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. The Clever Clove ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 55 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for The Clever Clove, helping The Clever Clove to grasp the ad data more clearly.