Top Ads on The Bar Upstairs
The Bar Upstairs Background Introduction:
The Bar Upstairs is a wine bar and shop on the 3rd floor of Brasserie Cordonnier, located in the busy Soi 11 of Bangkok. The ambiance emulates an abandoned garden in France; green and romantic. The perfect place to unwind with a glass of wine!
Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.
The Bar Upstairs has been advertising and marketing on Facebook for many years. And The Bar Upstairs has placed 16 of ads on the Facebook platform in the last month. In the past few years,The Bar Upstairs has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.
BigSpy is the best social media ad spy tool. Searching for The Bar Upstairs on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for The Bar Upstairs. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from The Bar Upstairs.
1.The Bar Upstairs Top 3 Ads Basic Understanding
|Name||The Bar Upstairs||The Bar Upstairs||The Bar Upstairs|
|Page Categories||Coffee Shop||Wine Bar||Wine Bar|
The Bar Upstairs Marketing Objectives Analysis:
The Bar Upstairs has been operating in Coffee Shop for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.
Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. The Bar Upstairs best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.
2.The Bar Upstairs Top 3 Ads Content Display
We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?
|Ad Headline||Nuotraukos iš The Upstairs Bar įrašo.||The Bar Upstairs||Petit Pink Picnic|
|Ad Copy Text||Αν βαρέθηκες τα συνηθισμένα και θέλεις να αλλάξεις λίγ...||Escape into a green hideaway... Serving up the best of wine, cold cuts and cheese.||Petit Pink Picnic is back! A fabulous pink-full evening of rosé, pink cocktails, mini picnic bask...|
|Link Description||N/A||N/A||Sirichai likes this place|
|Text Word Count||715||83||188|
The Bar Upstairs Top 1 Ad Content Analysis：
Ad title: Text is an extension of the creative. The Bar Upstairs Top 1 ads got 104 likes. The Bar Upstairs uses a sentence with the finishing touch title: “Nuotraukos iš The Upstairs Bar įrašo.”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.
The text is a supplement to the headline. The Bar Upstairs shared 715 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.
Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .
The main role of the creative is to attract users, and the ad copy is the key factor for conversion. The Bar Upstairs should continue to optimize the ad content.
3.The Bar Upstairs Top 3 Ads Creative Selection
The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by The Bar Upstairs are successful.
The Bar Upstairs Creative Analysis:
The Bar Upstairs placed a Image ad in 2020-05-20-2020-06-03, and got 104 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.
4.The Bar Upstairs Top 3 Ads Audience Analysis:
|Country||Greece||Thailand,United States||United States,Thailand|
Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?
Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.
The Bar Upstairs has the best conversion in Greece, and can advertise more in Greece in the future.
In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.
5.The Bar Upstairs Top 3 Ads Performance Display
|During||15 days||9 days||8 days|
Advertising effectiveness is a direct manifestation of advertising. The Bar Upstairs ‘s Top 1 ad received 104 likes, 0 shares, 2 comments in just 15 days.
Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for The Bar Upstairs, helping The Bar Upstairs to grasp the ad data more clearly.