Top Ads on The Upper Deck

The Upper Deck Background Introduction:

Restobar Event Spaces Basketball & Volleyball Courts Badminton Courts Fitness Gym Flow Studio Club Cycling Studio Recovery Spa Edge Climb Gym

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

The Upper Deck has been advertising and marketing on Facebook for many years. And The Upper Deck has placed 7 of ads on the Facebook platform in the last month. In the past few years,The Upper Deck has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for The Upper Deck on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for The Upper Deck. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from The Upper Deck.

BigSpy

1.The Upper Deck Top 3 Ads Basic Understanding

   top1  top2  top3
Name  The Upper Deck  The Upper Deck  The Upper Deck
Page Categories  Basketball Court  Hotel Resort  Hotel Resort
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

The Upper Deck Marketing Objectives Analysis: 

The Upper Deck has been operating in Basketball Court for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. The Upper Deck best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.The Upper Deck Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  N/A  Food at The Upper Deck Resort The Upper Deck Resort at Lonavala 
Ad Copy Text  Happy weekend  Upper Deck Resort serves food such that you will always crave for more! Treat yourself with salivati...  Upper Deck Resort is nestled in Lonavala with comprehensive facilities that provide modern comfort a...
Link Description  Happy weekend  N/A  Upper Deck Resort is nestled in Lonavala with comprehensive facilities that provide modern comfort and a unique feeling of spaciousness for leisure travelers and local guests. Book your holiday today: bit.ly/2ItoVrd . . #UpperDeckResort #Lonavala #LuxuryResorts #ResortsInLonavala #LonavalaDiaries #LuxuryLifestyle #Greenery #Serene #HillStation #Blissful
Website Link  www.facebook.com  www.facebook.com  www.facebook.com
CTA      
Text Word Count 14  391  355
Like 100  6  48

The Upper Deck Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. The Upper Deck Top 1 ads got 100 likes. The Upper Deck uses a sentence with the finishing touch title: “N/A”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. The Upper Deck shared 14 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. The Upper Deck should continue to optimize the ad content.

3.The Upper Deck Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Video  Image
Ad Time   2019-07-13-2019-07-14  2019-04-23-2019-04-25  2019-04-20-2019-04-21
Landing Page Link  https://www.facebook.com/1603725296/posts/10217358503226915/  https://www.facebook.com/upperdeckresort/videos/2005029243137563/   https://www.facebook.com/upperdeckresort/photos/a.1493780913984176/2572378736124383/?type=3

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by The Upper Deck are successful.

The Upper Deck Creative Analysis: 

The Upper Deck placed a Image ad in 2019-07-13-2019-07-14, and got 100 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.The Upper Deck Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  India  India
Language  N/A  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

The Upper Deck has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.The Upper Deck Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-07-13-2019-07-14  2019-04-23-2019-04-25  2019-04-20-2019-04-21
During  2 days  3 days 2 days 
Like  100  6  48
Share  0  0  0
Comment  24  0  0

Advertising effectiveness is a direct manifestation of advertising. The Upper Deck ‘s Top 1 ad received 100 likes, 0 shares, 24 comments in just 2 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for The Upper Deck, helping The Upper Deck to grasp the ad data more clearly.